| Factor | Score | Distribution | Value | Avg | Rank |
|---|---|---|---|---|---|
Valuation | 89 | 12.0x | 17.8x | Top tier | |
Growth | 43 | 5.3% | 7.1% | Around median | |
Quality | 47 | 17.0% | 4.5% | Around median | |
Safety | 43 | 3.3x | 2.6x | Around median | |
Capital Return | 41 | 1.78% | 2.12% | Around median | |
Momentum | 61 | 3.3% | 2.9% | Around median | |
Sentiment | 34 | 7 | 3 | Bottom tier |
Estimates — analyst targets and a simplified DCF, not investment advice.
Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.
Sonic Automotive operates through three interconnected segments: franchised dealerships, EchoPark used-car sales, and the powersports segment. The company generates revenue from new and used vehicle sales, while maintenance services, parts, finance, and insurance provide higher-margin and more recurring profit streams; in Q2 FY2026, fixed operations and finance and insurance represented more than 75% of total gross profit.
In Q2 FY2026, Sonic Automotive reported record second-quarter revenue of $3.9B, up 8% year over year, and record gross profit of $616.2M, up 2%. Net income was $57.4M and diluted earnings per share were $1.79, while adjusted earnings per share were $1.82. These figures equate to a gross margin of approximately 15.8% and a net income margin of approximately 1.5% based on reported revenue.
The dealership segment remained the largest contributor, with revenue of $3.3B, followed by EchoPark with revenue of $582.9M, then powersports with revenue of $73.5M. During the trailing twelve-month period in 2026, revenue reached $15.5B, gross profit $2.4B, net income $211.9M, and earnings per share approximately $6.60, compared with revenue of $15.2B, net income of $118.7M, and earnings per share of $3.42 in FY2025.
Automated analysis for informational purposes only — not investment advice.
The analyst consensus on SAH is neutral, with an average price target of $99.2 and a wide range between $72 and $139. The average is below the 52-week range high of $113.67 and above its low of $54.11, while the highest target exceeds the previous high, reflecting notable differences in assessments of the impact of EchoPark and powersports growth versus margin and vehicle affordability pressures. The data do not support a one-directional valuation view, particularly with quarterly revenue growth of 8% compared with gross profit growth of only 2%.
Figures in the text are as of 2026-09-01; the live price is shown at the top of the page.
Sonic Automotive reported revenue of $3.9B and gross profit of $616.2M in Q2 FY2026, representing year-over-year increases of 8% and 2%. Net income was $57.4M and diluted earnings per share were $1.79, while adjusted earnings were $1.82 per share. The main support came from EchoPark's growth, record fixed operations gross profit of $263.8M, and record dealership finance and insurance gross profit of $147.9M.
EchoPark's revenue rose 15% to $582.9M, and units sold increased 17% to 19.6 thousand vehicles in Q2 FY2026. In contrast, gross profit per vehicle declined 12% to $3.29K, due to a 21% decrease in front-end profit per vehicle and an 11% decrease in finance and insurance profit per vehicle. For FY2026, management is targeting gross profit of between $3.1K and $3.3K per vehicle, unit growth of between 12% and 15%, and adjusted earnings before interest, taxes, depreciation, and amortization of between $35M and $40M.
Together, fixed operations and finance and insurance represented more than 75% of Sonic Automotive's total gross profit in Q2 FY2026. Reported fixed operations gross profit rose 6% to $263.8M, and dealership finance and insurance gross profit increased 2% to $147.9M. These higher-margin businesses helped offset an 11% decline in reported new-vehicle profit to $3.02K.
Powersports segment revenue reached $73.5M in Q2 FY2026, up 53%, while gross profit rose 57% to $19.7M. New unit sales volume increased 27%, used unit sales volume rose 61%, and finance and insurance revenue grew 75% to $3.5M. The acquired Harley-Davidson dealerships in California, Florida, Georgia, and North Carolina contributed to the growth, while segment income reached $2.3M compared with breakeven in the comparable period.
Dealerships face pressure from higher vehicle prices and tariffs, which reduced reported new-vehicle profit by 11% year over year in Q2 FY2026. At EchoPark, a higher mix of electric vehicles and higher-mileage vehicles reduced service contract penetration and gross profit per vehicle to $3.29K. Comparable-store fixed operations gross profit also grew only 2%, placing pressure on service pricing and marketing initiatives to achieve the mid-single-digit growth target.
Sonic Automotive had approximately $676M in available liquidity resources at the end of Q2 FY2026, including about $294M in cash and floor plan deposits. Management said these resources support organic investment, acquisitions, and returns of capital to shareholders. The board approved a cash dividend of $0.41 per share, payable on October 15, 2026, to shareholders of record on September 15, 2026.
