Terms of Service

1. Acceptance and Eligibility

Welcome to EL7.AI (the "Platform" or the "Service"). The Platform is operated by EL7.AI, a company based in Dubai, United Arab Emirates (the "Company," "we," "us," or "our"). These Terms of Service (the "Terms") form a legally binding agreement between you and the Company that governs your access to el7.ai, our applications, our APIs, and all related content, features, and services (collectively, the "Services"). By creating an account, subscribing to any paid plan, or even browsing publicly available content, you confirm that you have read these Terms in full, understood them, and agree to them along with our Privacy Policy and the Acceptable Use Policy referenced below. If you do not agree to any clause, you must immediately stop using the Services and delete your account if one exists.

You must be at least eighteen (18) years old to use the Services, or the legal age of majority in your jurisdiction of residence, whichever is higher. We do not knowingly offer the Services to minors and do not knowingly collect data from them.

We may update these Terms from time to time. When we make material changes we will notify you via email or in-product notice at least fourteen (14) days before the change takes effect. Continued use of the Services after the effective date constitutes your acceptance of the modified Terms.

In the event of any conflict between the Arabic and English versions of these Terms, the Arabic version prevails as the authoritative text, given the platform’s Arabic-first identity and its UAE seat. The English version remains an interpretive aid only.

2. Description of the Services

EL7.AI is an AI-powered financial education and market data platform aimed primarily at the Arabic-speaking audience interested in understanding macroeconomics and financial markets. Our Services include — without limitation — central bank tone analysis (US Federal Reserve, European Central Bank, Bank of England, Bank of Japan, and others), weekly COT reports, an economic calendar, AI-generated news summaries, an AI conversational assistant, video and written courses, historical price data for financial instruments, and market data analysis tools.

We provide the Services for educational, informational, and research purposes only. We are not a broker, not a registered financial advisor with any regulatory body, not an execution agent, and not a custodian of assets. We do not accept buy or sell orders, do not execute trades on your behalf, and do not hold your funds or assets. The information published on the Platform does not constitute a personalized recommendation to buy, sell, or hold any financial instrument.

We make ongoing efforts to provide accurate and current data; however, some data is sourced from third-party providers and may be delayed, contain errors, or be interrupted for reasons outside our control. We do not warrant the accuracy, completeness, timeliness, or fitness for any commercial purpose of the data.

We reserve the right to add new features, modify existing features, or permanently discontinue some features at any time.

3. Subscriptions, Billing, and No-Refund Policy

The Services are offered on an annual paid subscription model, currently priced between USD 500 and USD 1,000 per year depending on the plan selected, and payable in full upfront at the start of the subscription period. Payments are processed via a certified card processor (Stripe), and we do not store your card details on our servers.

Price Lock Policy: We commit that any subscriber retains the price they joined at, for as long as they remain continuously subscribed without interruption. Any future price increase applies only to new subscribers. The price lock is forfeited the moment a renewal fails without payment, you cancel, or you initiate a chargeback.

Auto-Renewal and Cancellation: Annual subscriptions auto-renew on the renewal date unless cancelled at least 48 hours before that date through the "Subscription" page in your account. We will send you an email reminder at least seven (7) days prior to renewal. Cancellation only ends the upcoming renewal; it does not terminate the current subscription before its term ends and does not entitle you to a partial refund.

No-Refund Policy: All payments are final and non-refundable, in whole or in part, under any circumstance, including non-use of the Platform, ceasing to use it after a period, a change in your subjective valuation of the Service, or trading losses you incurred based on analyses you read on the Platform. The sole exception is where consumer-protection law in your jurisdiction imposes a mandatory cooling-off right (e.g., the EU’s 14-day right of withdrawal).

Payment Failure: If renewal fails, we will automatically retry up to three times over seven (7) days. If payment still fails, the account is automatically suspended.

4. User Responsibilities and Account Security

You alone are responsible for the accuracy of the information you provide at registration. False or impersonated information may result in immediate account suspension without refund.

The account is personal and non-transferable, and may not be shared. You may not share login credentials with any third party. We automatically monitor usage patterns and may suspend the account immediately when sharing indicators appear. Suspension for sharing does not entitle the user to a refund.

You must keep your password confidential and we strongly recommend enabling two-factor authentication (2FA) wherever available. You are responsible for all activity under your account.

You must comply with all applicable laws in your jurisdiction while using the Platform, including securities laws, anti-money-laundering laws, data protection laws, and intellectual property laws. The Platform may not be used by individuals listed on international sanctions lists (OFAC, EU, UN).

5. Acceptable Use Policy

These Terms grant you a limited, personal, non-exclusive, non-transferable, revocable license to access the Services for your own educational and informational purposes. EL7.AI retains all rights not expressly granted.

The following are expressly prohibited, without limitation: (a) automated or manual scraping of data from the Platform; (b) reselling data, content, or AI summaries to third parties; (c) using AI outputs to train competing language models or to populate commercial datasets; (d) reverse engineering or attempting to derive the source code, algorithms, or pricing models; (e) circumventing rate limits or API request limits; (f) creating multiple accounts to bypass free tier limits or enforcement actions; (g) uploading malware, prohibited content, or unlawful material via any input feature.

For AI features specifically, you must not use them to generate content that violates law or public morals, to impersonate persons or institutions, or to issue investment recommendations to others as a paid service without an independent regulatory license.

Each subscription plan has reasonable usage limits published on the pricing page. We reserve the right to apply automatic technical throttling when these limits are exceeded. Excessive usage indicating intent of commercial exploitation or resale may result in account suspension without refund.

6. Financial Disclosures and Risk Warnings

EL7.AI is not a licensed financial advisory firm, not a securities broker, not a portfolio manager, and not a bank. The Platform is not licensed by the UAE Securities and Commodities Authority (SCA), the Dubai Financial Services Authority (DFSA), the Abu Dhabi Global Market FSRA, or any financial regulatory body. All content published on the Platform is purely educational and informational in nature.

General Risk Warning: Trading in financial markets — including foreign exchange (Forex), CFDs, equities, commodities, indices, precious metals, and digital assets — carries a high level of risk that may not be suitable for all investors. Leverage can amplify losses just as much as it can amplify gains, and losses may exceed deposited capital. Do not trade with money you cannot afford to lose entirely.

Jurisdictional Restrictions: The Platform’s content may not be lawful or available in every jurisdiction. It is your responsibility to verify that your use of the Platform does not violate local laws in your country of residence.

Decision Independence: Any buy, sell, or hold decision must be based on your own personal financial situation, investment objectives, risk tolerance, time horizon, and after consulting a licensed financial advisor in your jurisdiction where appropriate.

Warnings analogous to those of major regulators (NFA / CFTC / FCA / ESMA): a large share of retail investor accounts lose money trading CFDs (European statistics report 70%–85% losing accounts). High-impact economic news may cause price gaps and severe slippage. There is no guaranteed-profit strategy in financial markets.

7. AI Usage and Its Limitations

EL7.AI uses Large Language Models (LLMs) from third-party providers (OpenAI, Anthropic, Google, and others) in several features: news summaries, central bank data analysis, AI conversational assistant, course descriptions, and content translation. These models, despite their sophistication, are not infallible and may generate content that is inaccurate, outdated, biased, or even entirely fabricated ("hallucination").

Independent Verification Is the User’s Responsibility: Before any decision creating a financial, legal, medical, or professional obligation, you must verify the information against primary official sources. We bear no liability for a decision you took based on an AI response that later proved inaccurate.

Knowledge Cutoff: Each language model has a knowledge cutoff date, meaning it may not be aware of events after that date. Even when models are connected to live data sources (RAG), they may occasionally fail to retrieve the latest information.

Privacy in AI Interactions: Your conversations with the AI assistant may be retained for a limited period for quality improvement, error diagnosis, and legal compliance. We do not send your conversations to model providers for training their models when this option is available, and we always enable "do-not-train" settings where possible. Avoid entering sensitive personal information in chat fields.

Operational Limits: AI responses may be delayed, interrupted, or fall back to lower-quality alternative models during server load or provider outages. We may change the model behind a feature without prior notice.

8. Intellectual Property

All EL7.AI content — including the logo, brand name, designs, interfaces, source code, editorial text, courses, videos, infographics, central bank tone analyses, terminology dictionaries (including our proprietary DLS dictionary), libraries of canonical AI outputs, databases compiled from multiple sources, and processing algorithms — is the exclusive intellectual property of EL7.AI or licensed to it from third parties.

License Granted to You: We grant you a limited, non-exclusive, non-transferable, revocable, personal, and non-commercial license to access and view the content on your device’s screen during your active subscription. No ownership transfers to you, and you may not copy content beyond reasonable personal use, publish it publicly, redistribute it, translate it, create derivative works, use it to train AI models, or embed it in commercial products.

The name EL7.AI, the EL7.AI logo, the DLS dictionary mark, and any other marks associated with the Platform are registered or pending trademarks. You may not use them in any context without our prior written permission.

AI Outputs: Consistent with the terms of major LLM providers, we assign to you any rights we may have in textual outputs generated by the AI assistant in response to your personal inputs, conditional on your compliance with this agreement and your not using such outputs to train competing models.

Copyright Notices: If you believe content on the Platform infringes copyrights you own, send a written notice to legal@el7.ai. We will address bona fide notices within ten (10) business days.

9. User-Submitted Content

Some platform features may, now or in the future, allow you to submit content. You confirm that you own the content you submit or have the necessary rights to submit it, that it does not infringe any third-party rights, and that it does not violate applicable laws.

License to Us: By submitting any content via the Platform, you grant us a worldwide, non-exclusive, royalty-free, sublicensable license to use that content for purposes of operating and improving the Platform. The license ends when the content is deleted by you or by us.

Your Responsibility for Content: We are not a publisher liable for content submitted by users. However, we reserve the right to review, remove, or modify any content that violates these Terms; that is hostile, defamatory, racist, pornographic, or hateful; or that infringes a third party’s intellectual property.

Reviews and Testimonials: Reviews you leave on courses or features must reflect your genuine personal experience. Fraudulent reviews are prohibited.

10. Service Changes and Downtime

Platform development is an ongoing process. We reserve the right to add, modify, update, or discontinue any feature or module at any time. We will use reasonable efforts to notify you in advance of material changes that adversely affect your experience.

Scheduled Maintenance: We perform periodic maintenance during low-traffic windows. Brief interruptions may occur. Scheduled maintenance is not deemed a service breach.

Unscheduled Outages: The Service may suddenly become unavailable due to infrastructure failures, denial-of-service attacks, third-party provider outages, or force majeure conditions. Our operational target is 99% monthly availability or better; however, we do not provide a formal SLA and do not provide monetary compensation for service interruptions on standard subscription plans.

Permanent Feature Discontinuation: Should we permanently discontinue a module during a paid annual subscription, we will attempt to provide an equivalent replacement. If no replacement is available and the discontinuation represents a material reduction in the agreed value, we will offer you the option to withdraw with a pro-rated refund.

11. Termination and Suspension

Termination by You: You may cancel your subscription at any time from the account settings. The cancellation applies to the next renewal only.

Termination or Suspension by Us: We reserve the right to suspend or terminate your account, with or without notice, in cases of: (a) breach of any material clause; (b) non-payment of due fees; (c) fraudulent or unlawful activity; (d) abuse of platform resources; (e) account sharing or reselling access; (f) provision of false registration information; (g) court or regulatory orders.

Effect of Termination: Termination for breach by you does not entitle you to any pro-rata refund. Termination by us not tied to a breach by you entitles you to a pro-rata refund. Your access to paid content ends immediately, and you have thirty (30) days to download your data before deletion.

Clauses Surviving Termination: Intellectual property, limitation of liability, indemnification, dispute resolution, governing law, confidentiality, and any financial obligations accrued prior to termination.

12. Limitation of Liability and Indemnification

The Services are provided "AS IS" and "AS AVAILABLE" without any express or implied warranties.

Exclusion of Consequential Damages: To the maximum extent permitted by law, EL7.AI will not be liable for any indirect, consequential, incidental, special, punitive, or exemplary damages, including lost profits, missed investment opportunities, lost data, reputational harm, or costs of substitute services.

Aggregate Liability Cap: To the maximum extent permitted by law, our cumulative liability for all claims will not exceed the amount you actually paid us during the twelve (12) months preceding the date the cause of action arose, or one hundred US Dollars (USD 100), whichever is greater.

Exclusion of Trading Losses: We bear no liability whatsoever for any trading losses you or any third party incur as a result of decisions taken on the basis of platform content, AI analysis, translations, reports, or courses.

Indemnification: You agree to indemnify and hold EL7.AI harmless from any claims, damages, judgments, or costs arising from your breach of these Terms, your breach of law, your breach of third-party rights, content you submitted, or your misuse of the AI.

13. Dispute Resolution and Governing Law

These Terms are governed exclusively by the laws in force in the Emirate of Dubai, United Arab Emirates.

Amicable Negotiation First: Before initiating any formal proceeding, the parties commit to a good-faith effort to resolve the dispute amicably within thirty (30) days from one party giving written notice to the other (to legal@el7.ai from the user side).

DIFC-LCIA Arbitration: If amicable resolution fails, the dispute is referred to mandatory and final arbitration under the rules of the DIFC Arbitration Centre. The seat of arbitration is the Dubai International Financial Centre (DIFC), with one arbitrator and English as the language.

Exceptions to Arbitration: Each party may apply directly to the competent Dubai courts for protective or interim relief to safeguard intellectual property rights. Small-claim cases under ten thousand UAE Dirhams (AED 10,000) are also excluded.

Class-Action Waiver: You agree that any dispute is resolved on an individual basis only, and you may not consolidate your claim with claims of other users.

14. Force Majeure

Neither party will be liable for failure or delay caused by circumstances outside its reasonable control, including natural disasters, fires, floods, earthquakes, epidemics and pandemics, wars and acts of terrorism, civil unrest, broad labor strikes, wide power outages, country-wide internet outages, large-scale cyberattacks, sudden government or regulatory orders, and severe outages at indispensable third-party providers.

Notice and Resumption: The affected party must notify the other in writing as soon as it becomes aware of the force majeure event. Both parties’ obligations are suspended during the force majeure period and resume once it ends.

Compensation if Prolonged: If force majeure persists for more than sixty (60) consecutive days such that the Services become materially unavailable, either party may terminate this agreement on written notice. We will issue a pro-rata refund for the unused portion of the annual subscription.

15. General Provisions

Entire Agreement: These Terms, together with the Privacy Policy and the Acceptable Use Policy, constitute the entire agreement between you and us regarding the use of the Services.

Severability: If a court or competent arbitral tribunal finds any clause invalid or unenforceable, that clause is to be narrowed or severed, and the remaining clauses remain in full force and effect.

No Waiver: Our failure to exercise any right at a given time does not constitute a waiver of that right in the future.

Assignment: You may not assign your rights or obligations under these Terms to any third party without our prior written consent. We may assign in connection with a merger, acquisition, restructuring, or material asset sale.

Independence of Parties: The relationship between user and Company is one of independent contractors. These Terms do not create any partnership, agency, joint venture, employment relationship, or principal/agent relationship.

16. Contact

For any legal inquiry or complaint regarding these Terms, contact legal@el7.ai. For general questions, support@el7.ai. For privacy and data rights, privacy@el7.ai. For security reports: security@el7.ai. We aim to respond within five (5) business days, and to urgent cases within 48 hours.

Mailing Address: EL7.AI, Dubai, United Arab Emirates. The full mailing address may be requested via legal@el7.ai.

Preferred Languages: Arabic and English. We will try to reply in the same language you wrote in.

The last-updated date of these Terms is shown at the top of the document. We recommend you periodically review this page for any changes. Thank you for using EL7.AI.