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Rush Street Interactive, Inc.
RSI

RSI Rush Street Interactive, Inc.

Rush Street Interactive, Inc. · NYSE
Market Closed
26.43
▲ ⁦+0.27%⁩ (+0.07)
Market Cap$6.5B
Beta1.52
52w Low52w High
15.5134.53
Last Week
⁦+2.64%⁩
Last Month
⁦+5.38%⁩
Last 3 Months
⁦+1.11%⁩
Last Year
⁦+26.04%⁩
EL7 Factor Analysis
How we score this
Overall86
Excellent — top fifth of the marketHigh FlyerF 5/8SafeBetter than 86% of Market stocks, per EL7's model
FactorScoreDistributionValueAvgRank
▸
Valuation
33
82.6x▼17.8xBottom tier
▸
Growth
91
34.3%▲7.1%Top tier
▸
Quality
92
42.9%▲4.5%Top tier
▸
Safety
82
—2.6xTop tier
▸
Capital Return
20
—2.12%Bottom tier
▸
Momentum
74
28.5%▲2.9%Top tier
▸
Sentiment
37
5▲3Bottom tier
Fair Value
Current price$26
Analyst target · 5 analysts
$36
⁦+36%⁩
See it clearly undervalued
Range ⁦$28–$39⁩
vs
DCF (estimate)
$13
⁦-52%⁩
Sees it clearly overvalued
⁦11.2⁩% discount · ⁦7⁩% growth
Bottom lineThe two methods disagree — estimate range ⁦$13–$36⁩.

Estimates — analyst targets and a simplified DCF, not investment advice.

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Recommended
Annual plan
$17/mo
Monthly plan
$29/mo

Analyst Consensus

This section combines price targets, revision history, analyst coverage changes, and an AI summary of what changed on the Street.

Price Target· 5 analysts setting price target
$35.00
⁦+32.4%⁩
Current Price $26.43·Median $36.00
Low
$28.00
High
$39.00
Current price
$26.43
Average target
$35.00
Street summary

Target Stability as the Analyst Base Broadens

The consensus price target remained unchanged at 35 over one day, one week, and 30 days, while the range stayed between 28 and 39 and the median at 36, compared with the current price of 26.72. The most notable change is the increase in the number of analysts from 2 to 5 in the day and week snapshots, without any adjustment to the consensus; this supports a stable outlook, while a clear divergence remains between the upper and lower bounds.

As of 2026-09-09
Revisions momentum · 30d
⁦0.0%⁩
Average rating
★ 4.09
Buy
Analyst coverage
11
Buy conviction
91%
High
Target dispersion
42%
Wide
Analyst ratings over time11 analysts rating
2
8
1
Strong BuyBuyHoldSellStrong Sell
Rating trend — last 12 months4.09 → 4.09
Recent analyst moves
  • = Reiterate2026-07-30
    Jefferies
    Buy
  • = Reiterate2026-07-30
    Needham
    Buy
  • = Reiterate2026-07-30
    Citigroup
    Outperform
Premium content
Key Financials

Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.

StockSector medianSector averagetypical sector range
MetricValuePosition within sectorVerdict
  • P/E (TTM)
    82.59x
    4.56x36.49x
    Very expensive
  • Forward P/E
    37.11x
    3.79x30.29x
    Very expensive
  • EV / EBITDA
    16.12x
    2.75x22.03x
    Near median
  • FCF Yield
    5.9%
    -30.9%16.2%
    Strong
  • Revenue Growth YoY
    34.3%
    -13.8%31.9%
    Exceptional
  • EPS Growth YoY
    52.4%
    -156.9%135.6%
    Strong
  • Gross Margin
    35.0%
    12.0%66.5%
    Near median
  • ROIC
    42.9%
    -23.8%21.5%
    Exceptional
  • Net Debt / EBITDA
    —
    —
  • Dividend Yield
    —
    —
  • Payout Ratio
    —
    —
  • Altman Z-Score
    6.53
    -2.656.14
    Exceptional
Financial Analysis
|

Stock Analysis

AI-generated
Based on 2026-07-29 data

Company Overview

Rush Street Interactive operates digital gaming and betting platforms and follows a strategy that places online casino at the center of its business model, while sports betting and poker play a complementary role in attracting players and increasing brand awareness and profitability. In Q2 fiscal year 2026, online casino accounted for 72% of revenue, while most of the remaining 28% came from sports betting; management believes casino players provide higher engagement, retention, and lifetime value. The company operates in North America and Latin America and uses RushBet in Latin American markets, with North American marketing spending focused on markets that permit online casino.

Revenue for Q2 fiscal year 2026 was approximately $393.8 million according to EDGAR data, broadly consistent with management's figure of $394 million, and increased 46% year over year. Gross profit was $139.7 million, representing a gross margin of approximately 35.5%, while net income according to EDGAR was approximately $11.5 million and earnings per share were $0.10. On management's non-GAAP measure, the company recorded record adjusted EBITDA of $64.6 million, up 61% year over year, with a margin of 16.4%.

Growth was broad-based in Q2 fiscal year 2026: online casino revenue increased 40% and sports betting revenue rose 64%, while North American revenue increased 23% and Latin American revenue grew 195%. Monthly active users increased 51% to more than 296 thousand in North America and 62% to more than 652 thousand in Latin America. The company ended the period on June 30, 2026 with $340 million in liquidity and no debt, supporting investment in marketing, expansion, and share repurchases.

What's Driving the Stock

  • Management raised its fiscal year 2026 revenue guidance to a range of $1.56–$1.60 billion, representing expected year-over-year growth of between 38% and 41%, and increased the midpoint by $65 million to $1.58 billion due to market-share gains in North American casino, outperformance in Latin America, and execution during the World Cup period.
Earnings callEDGAR filings30-day newsInsider activity

Automated analysis for informational purposes only — not investment advice.

  • The company also raised its fiscal year 2026 adjusted EBITDA guidance to $245–$265 million, representing year-over-year growth of between 59% and 72%, with the midpoint reaching $255 million after a $15 million increase from the previous guidance, despite incorporating higher marketing spending in the second half of fiscal year 2026.
  • Latin America strongly drove growth in Q2 fiscal year 2026, as regional revenue increased 195% and monthly active users rose 62% to more than 652 thousand, while user growth exceeded 80% in June 2026 and the elapsed portion of July 2026. More than 25% of first-time depositors during the World Cup also used the casino product, a rate approximately 50% higher than the level recorded during Copa America two years earlier.
  • The company launched online casino and sports betting in Alberta on July 13, 2026. In the initial phase, first-time depositors and daily active users, adjusted for the population difference, were tracking at approximately twice their levels in Ontario during the comparable post-launch phase, with management emphasizing that market development would be gradual.
  • Marketing efficiency improved in Q2 fiscal year 2026; marketing expenses totaled $48.6 million, up 34% year over year but declining as a percentage of revenue to 12.3% from 13.4%. Because of lower player acquisition costs and continued strength in player value, management plans to increase Q3 fiscal year 2026 spending by approximately $7–$10 million compared with Q2, including support for the Alberta launch.
  • Sports betting strengthened Q2 fiscal year 2026 results through the highest sports hold rates since operations began in Colombia and North America, driven by World Cup results, the NBA playoffs, and an improved mix of parlay and prop bets. Management estimated that strong sports hold added approximately $10 million to quarterly revenue, making product quality and mix an important driver alongside growth in betting volumes.
  • Buying & Selling Case

    ▲ Buying Case4 pts

    • +RSI combines revenue growth with profitability; Q2 fiscal year 2026 revenue increased 46%, while adjusted EBITDA rose 61% and its margin reached 16.4%, followed by increases to full fiscal year 2026 revenue and adjusted EBITDA guidance.
    • +The casino-first strategy supports mix quality, as 72% of Q2 fiscal year 2026 revenue came from online casino, the product management describes as having the highest retention and lifetime value. This business also grew 40%, and the number of users in North American casino markets increased 64%.
    • +Latin America provides a strong expansion driver, with regional revenue growth of 195% in Q2 fiscal year 2026 and an 82% increase in average revenue per monthly active user to $55. The successful conversion of more than 25% of new World Cup depositors to casino also provides early evidence of improved cross-selling within the platform.
    • +The company's financial position provides flexibility to grow the business and return capital; it held $340 million in cash and had no debt on June 30, 2026. It also repurchased approximately $29 million of shares in May 2026 under a $50 million program, after which the board authorized a new $100 million program.

    ▼ Selling Case6 pts

    • −Colombia remains a direct source of tax and margin risk; fiscal year 2026 guidance assumed that a 16% tax on gross gaming revenue would remain in effect through the end of the year. Management noted that this tax pressured the 35.5% gross margin in Q2, and that its absence for approximately two and a half months in Q1 provided an approximately $7 million benefit to adjusted EBITDA that did not recur in Q2.
    • −Management expects Q3 fiscal year 2026 to be the year's lowest quarter for adjusted EBITDA due to increased marketing spending and the Alberta launch, with an expected sequential marketing increase of $7–$10 million. It also expects reported revenue to be approximately flat compared with Q2 after Q2 benefited by approximately $10 million from unusually strong sports hold.
    • −World Cup growth creates a risk of slowing comparisons and customer retention; management acknowledged that the event creates a more difficult comparison base and that it remains too early to assess the lifetime value and retention of new depositors. Although more than 25% of new Latin American depositors migrated to casino, some players may have joined only because of event-related momentum.
    • −Average revenue per monthly active user in North America declined 18% year over year to $320 in Q2 fiscal year 2026. Management attributed this to the significant increase in new players, who typically begin with lower value and may experience early attrition before the value of retained cohorts increases over time.
    • −The company faces increasing competition in online casino, with new competitors entering certain markets and existing companies increasing their focus on the business. It also described the sports prediction market as crowded and submitted an application for a CFTC-certified contract market license solely to preserve flexibility, without a specific commercial commitment or demonstrated financial impact.
    • −Net insider transactions during the three months ended with the latest transaction on August 3, 2026 amounted to $3.9 million in sales, with seven sales and no purchases. This is a weak trading signal relative to the operational risks because insider sales may have been prearranged, and the context did not state otherwise.

    Valuation

    The average analyst price target is $35, within a wide range of $28 to $39, and the stock carries a consensus Buy rating; the average target is also slightly above the upper end of the 52-week range of $34.53, compared with a low of $15.51. No displayed price-to-earnings ratio is available to use as a valuation anchor, so the valuation assessment depends more heavily on achieving fiscal year 2026 guidance, particularly revenue of $1.56–$1.60 billion and adjusted EBITDA of $245–$265 million, while accounting for the impact of the Colombia tax, higher marketing spending, and the risk that the World Cup boost fades.

    BuyAnalyst target: $35(+32.4%)

    Figures in the text are as of 2026-08-30; the live price is shown at the top of the page.

    FAQ

    What was the primary revenue driver for Rush Street Interactive in Q2 fiscal year 2026?

    Online casino was the primary driver, accounting for 72% of Q2 fiscal year 2026 revenue and growing 40% year over year. Sports betting contributed most of the remaining 28%, with its revenue growing 64%. Management describes casino as the product with the highest engagement, retention, and lifetime value, while using sports and poker to attract new players and increase brand awareness.

    How did RSI perform financially in Q2 fiscal year 2026?

    Revenue was $393.8 million according to EDGAR data, compared with management's rounded figure of $394 million, representing 46% year-over-year growth. The company recorded gross profit of $139.7 million, equivalent to a margin of approximately 35.5%, net income according to EDGAR of $11.5 million, and earnings per share of $0.10. Adjusted EBITDA, a non-GAAP measure, reached a record $64.6 million, with a margin of 16.4% and year-over-year growth of 61%.

    How important are the Latin American business and RushBet to RSI's growth?

    Latin American revenue increased 195% in Q2 fiscal year 2026, and monthly active users rose 62% to more than 652 thousand. Average revenue per monthly active user reached $55, up 82% year over year, supported by strong activity, the removal of incentives in Colombia to offset the impact of the previous deposit tax, and favorable currency movements. During the World Cup, more than 25% of first-time depositors also used the casino product, a result approximately 50% higher than during Copa America two years earlier.

    What is Rush Street Interactive's outlook for fiscal year 2026?

    Management expects revenue of between $1.56 and $1.60 billion in fiscal year 2026, representing year-over-year growth of between 38% and 41%. The midpoint is $1.58 billion after being raised by $65 million from the previous guidance. It also expects adjusted EBITDA of between $245 and $265 million, representing year-over-year growth of between 59% and 72%, despite including increased marketing investment in the second half of fiscal year 2026.

    What could pressure RSI's profitability after Q2 fiscal year 2026?

    The guidance assumes that a 16% tax on gross gaming revenue in Colombia will remain in effect through the end of fiscal year 2026, and it already pressured gross margin in Q2. Management expects to increase marketing expenses in Q3 by approximately $7–$10 million compared with Q2 to support Alberta and other opportunities with expected returns, which could make Q3 the year's lowest quarter for adjusted EBITDA. Q2 also benefited by approximately $10 million from strong sports hold, so the full quarterly performance should not be considered a recurring baseline.

    How do liquidity and share repurchases support the investment case for RSI?

    The company held $340 million in cash and had no debt on June 30, 2026, giving it the ability to fund growth from a strong financial position. In May 2026, it repurchased approximately $29 million of shares under an existing $50 million program. The board subsequently authorized a new $100 million share repurchase program, with execution described as opportunistic rather than a commitment to use the full amount.