| Factor | Score | Distribution | Value | Avg | Rank |
|---|---|---|---|---|---|
Valuation | 95 | 8.1x | 17.8x | Top tier | |
Growth | 39 | 0.3% | 7.1% | Bottom tier | |
Quality | 80 | 8.7% | 4.5% | Top tier | |
Safety | 66 | 2.1x | 2.6x | Top tier | |
Capital Return | 62 | 3.39% | 2.12% | Around median | |
Momentum | 57 | 101.5% | 2.9% | Around median | |
Sentiment | 45 | 7 | 3 | Around median |
Estimates — analyst targets and a simplified DCF, not investment advice.
Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.
Macy's, Inc. operates a multi-brand, multi-category, omnichannel retail ecosystem comprising Macy's, Bloomingdale's, and Bluemercury. The company generates most of its business from selling apparel, footwear, beauty products, fragrances, jewelry, watches, and home goods through stores and digital platforms, spanning price points from discount to luxury. In addition to merchandise sales, it generates credit card revenue and revenue from Macy's Media Network; other revenue totaled $193 million in fiscal Q2 2026, including $156 million from credit cards and $37 million from the advertising network.
In fiscal Q2 2026, total revenue rose 1.2% to $5.1 billion, and net sales increased 1.1% to $4.9 billion, while EDGAR data showed net income of $169 million and diluted earnings per share of $0.62. Reported gross profit on the call was approximately $2 billion, and gross margin expanded to 41.5% of net sales from 39.7% a year earlier, while adjusted EBITDA margin increased to 9.0% of total revenue from 7.5%. Adjusted earnings per share reached $0.63 versus $0.35, but included a net benefit of $0.23 from tariff refunds.
Performance was mixed across brands in fiscal Q2 2026: comparable sales increased 1.1% for Macy's, 1.9% for the 200 stores in the Reimagined program, 11.3% for Bloomingdale's, and 6.2% for Bluemercury. Bloomingdale's achieved the highest second-quarter sales volume in its 154-year history, while Reimagined locations represented approximately 60% of Macy's continuing stores and 75% of those stores' sales, making their improvement a meaningful driver of group results rather than merely a limited experiment.
Automated analysis for informational purposes only — not investment advice.
The analyst consensus rates Macy's stock as "Neutral," with an average price target of $23.8 and a range of between $22 and $30; the average is below the 52-week high of $26.59, while the highest target exceeds that high, and the annual range low is $16.41. The underlying data does not include a reliable price-to-earnings ratio, despite an estimate of 8.2 times appearing in one news report; the same report noted that this multiple was inconsistent with another annual earnings figure, so it cannot serve on its own as a decisive basis for valuation. The wide target range and neutral consensus reflect a balance between Bloomingdale's growth and improving cash flows on one hand, and the expected Q3 loss and the dependence of part of fiscal Q2 2026 profit on tariff refunds on the other.
Figures in the text are as of 2026-09-11; the live price is shown at the top of the page.
Total revenue increased 1.2% to $5.1 billion, and net sales reached $4.9 billion, with comparable sales growth of 2.7%. Bloomingdale's led performance with 11.3% growth, followed by Bluemercury at 6.2%, while the Macy's brand grew 1.1%. Gross margin also expanded to 41.5%, and adjusted EBITDA margin increased to 9.0%, but adjusted earnings per share of $0.63 included a net tariff benefit of $0.23.
The program covered 200 locations in fiscal Q2 2026, and these locations achieved comparable sales growth of 1.9%. The locations represent approximately 60% of Macy's continuing stores and 75% of their sales, and they recorded growth in nine of the past ten quarters. The improvements rely on increased staffing, events, assortment development, and local empowerment, while the net promoter score for the entire Macy's store fleet has increased ten points since the strategy began.
No. Adjusted earnings per share of $0.63 benefited by approximately $0.23 from the net tariff refund. Nevertheless, management said adjusted earnings per share would have grown 14% year over year and exceeded the high end of guidance even after excluding this benefit. The company received $98 million during the quarter and $18 million after it ended, for a total of $116 million in expected refunds, and allocated approximately $20 million of that amount, or $0.05 per share, to support fiscal 2026 earnings.
The company raised its fiscal 2026 net sales outlook to a range of between $21.675 billion and $21.825 billion, and adjusted earnings per share to between $2.15 and $2.35. It expects comparable sales growth of between 1.0% and 1.5% and an adjusted EBITDA margin of between 7.8% and 8.0% for the full fiscal year. In contrast, fiscal Q3 guidance remains weak, with comparable sales ranging from a decline of 0.5% to an increase of 0.5% and an adjusted loss per share of between $0.19 and $0.23.
The company introduced AskMacy's on its digital platforms and then expanded its use to employees in Macy's stores, while also launching a digital conversational assistant at Bloomingdale's in fiscal 2026. Management said customers who used the assistant achieved better engagement, outcomes, basket size, and conversion rates, without providing numerical amounts for these improvements. The company is also applying an artificial intelligence forecasting layer to inventory replenishment after moving from testing to broader implementation to improve product availability and inventory allocation.
In fiscal Q2 2026, Bloomingdale's recorded comparable growth of 11.3% and the highest second-quarter sales volume in its 154-year history, with strength in ready-to-wear apparel, menswear, fine jewelry, and fragrances. Bluemercury achieved comparable growth of 6.2%, led by skincare, makeup, and fragrances, including SkinCeuticals, Victoria Beckham Beauty, La Mer, and Jo Malone London. Macy's recorded slower comparable growth of 1.1%, with strength in watches, dresses, footwear, and fragrances, offset by weakness in plus sizes, intimate apparel, women's sleepwear, and big-ticket merchandise.
