| Factor | Score | Distribution | Value | Avg | Rank |
|---|---|---|---|---|---|
Valuation | 35 | 79.9x | 17.8x | Bottom tier | |
Growth | 92 | 21.1% | 7.1% | Top tier | |
Quality | 83 | 4.9% | 4.5% | Top tier | |
Safety | 86 | — | 2.6x | Top tier | |
Capital Return | 70 | — | 2.12% | Top tier | |
Momentum | 17 | -56.7% | 2.9% | Bottom tier | |
Sentiment | 68 | 21 | 3 | Top tier |
Estimates — analyst targets and a simplified DCF, not investment advice.
Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.
HubSpot offers a unified customer relationship management platform that helps companies manage marketing, sales, and customer service using shared data and workflows. Its business primarily depends on subscription revenue from its platforms, alongside services and other revenue, while expanding its model through HubSpot agents, AI usage credits, and products such as AEO, Revenue Hub, Breeze Assistant, Agent Builder, and Agent Hub.
In Q2 fiscal 2026, revenue grew 20% year over year on a reported basis and 17% in constant currency; subscription revenue grew 20%, compared with 8% for services and other revenue. International markets accounted for 49% of revenue, after growing 23% on a reported basis and 18% in constant currency, while domestic revenue grew 17%. Calculated billings reached $930 million, up 14% on a reported basis and 17% in constant currency.
Q2 fiscal 2026 delivered a non-GAAP operating margin of 20%, up 3 percentage points year over year, and a GAAP operating margin of 5%, compared with negative 3% a year earlier. GAAP net income was $43 million and diluted earnings per share were $0.86, while non-GAAP net income was $165 million and diluted earnings per share were $3.26. The company also generated free cash flow of $168 million, equivalent to 18% of revenue.
Analyst consensus rates HUBS a “Buy,” with an average target of $242.05, within a wide range of $190 to $300; the average is approximately 54% below the 52-week high of $525.51. A price-to-earnings ratio is not available in the data, and the wide 52-week range of $169.63 to $525.51 and the sharp revaluation following the August 2026 results reflect continued disagreement over the appropriate growth premium amid slowing customer acquisition and improving margins at the same time.
Figures in the text are as of 2026-08-29; the live price is shown at the top of the page.
Revenue grew 20% year over year on a reported basis and 17% in constant currency, while subscription revenue grew 20% and services and other revenue grew 8%. The non-GAAP operating margin reached 20%, and the business generated GAAP net income of $43 million and diluted earnings per share of $0.86. Free cash flow was also $168 million, or 18% of revenue, and calculated billings reached $930 million.
As of the August 5, 2026 call, more than 55% of Pro+ customers were using HubSpot agents or Breeze Assistant, and weekly active usage of Breeze Assistant had doubled since the beginning of fiscal 2026. The number of customers activating Data agent exceeded approximately 16 thousand, Prospecting agent approached 17 thousand, and the number of monthly agentic actions increased by more than threefold. The share of support tickets resolved by Customer agent without human escalation reached 72%, but the company explained that adoption among small and medium-sized businesses remains at an early stage.
Management explained on August 5, 2026 that the expected quarter was not fully achieved because of deliberate changes to the product, pricing, and sales process, along with increased customer budget sensitivity. The company added only 7 thousand net customers, versus a forecast of 9 thousand to 10 thousand, and net revenue retention declined by 1 percentage point to 102%. On August 6, 2026, the stock fell by more than 20% as the market reassessed the growth model, despite 20% revenue growth and the company's increase to its annual revenue outlook.
Automated analysis for informational purposes only — not investment advice.
For Q3 fiscal 2026, the company expects revenue of $924 million to $925 million, representing reported growth of 14% and constant-currency growth of 15%. For fiscal 2026, it expects revenue of $3.678 billion to $3.686 billion, a non-GAAP operating margin of 21%, and non-GAAP diluted earnings per share of $13.23 to $13.31. It also expects free cash flow of approximately $750 million, but assumes continued demand pressures and quarterly net customer additions of 5 thousand to 6 thousand.
The number of deals exceeding $120 thousand in annual recurring revenue grew 38% year over year in Q2 fiscal 2026, reflecting strong demand from larger customers. In addition, 64% of new Pro+ customers started with multiple Hubs, up 3 percentage points, while international revenue accounted for 49% of the total. However, large deals now require more participants and approvals, and management stated that some closings take additional weeks or an additional month.
The average analyst price target is $242.05, with a high target of $300 and a low target of $190, and an overall consensus rating of “Buy.” The average target is approximately 54% below the 52-week high of $525.51, reflecting a significant decline from previous higher valuation levels. A price-to-earnings ratio is not available in the data, so the stock's valuation depends more heavily on HubSpot's ability to balance slowing customer growth with margin expansion and adoption of AI products.
