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Stocks
Hims & Hers Health, Inc.
HIMS

HIMS Hims & Hers Health, Inc.

Hims & Hers Health, Inc. · NYSE
Market Closed
27.51
▲ ⁦+0.26%⁩ (+0.07)
Market Cap$6.1B
Beta2.42
52w Low52w High
13.7465.30
Last Week
⁦-3.27%⁩
Last Month
⁦-7.25%⁩
Last 3 Months
⁦+8.39%⁩
Last Year
⁦-39.34%⁩
EL7 Factor Analysis
How we score this
Overall28
Weak — below market medianSucker StockF 4/8DistressBetter than 28% of Market stocks, per EL7's model
FactorScoreDistributionValueAvgRank
▸
Valuation
30
—17.8xBottom tier
▸
Growth
85
28.0%▲7.1%Top tier
▸
Quality
39
-7.6%▼4.5%Bottom tier
▸
Safety
36
—2.6xBottom tier
▸
Capital Return
19
—2.12%Bottom tier
▸
Momentum
44
-26.4%▼2.9%Around median
▸
Sentiment
41
8▲3Around median
Fair Value
Low confidenceCurrent price$28
Analyst target · 4 analysts
$32
⁦+16%⁩
See it undervalued
Range ⁦$25–$42⁩
vs
DCF (estimate)
$2.08
⁦-92%⁩
Sees it clearly overvalued
⁦13.3⁩% discount · ⁦12⁩% growth
Bottom lineThe two methods disagree — estimate range ⁦$2.08–$32⁩.

Estimates — analyst targets and a simplified DCF, not investment advice.

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Analyst Consensus

This section combines price targets, revision history, analyst coverage changes, and an AI summary of what changed on the Street.

Price Target· 4 analysts setting price target
$32.17
⁦+16.9%⁩
Current Price $27.51·Median $32.00
Low
$24.50
High
$42.00
Current price
$27.51
Average target
$32.17
Street summary

Raising the Target Price Consensus While Dispersion Remains

Bullish tilt

The target price consensus rose to 32.17 from 30.2 over one day and seven days, an increase of 1.97 or 6.52%. Over 30 days, the consensus climbed from 26.91 to 32.17, an increase of 5.26 or 19.55%, despite the number of analysts declining from 6 to 4. The current price stands at 27.9, while the target range is between 24.5 and 42, reflecting clear dispersion in estimates.

As of 2026-09-09
Revisions momentum · 30d
⁦+12.0%⁩
Average rating
★ 3.20
Hold
Analyst coverage
⁦15 (-2)⁩
Buy conviction
20%
Rating activity · 30d
0↑ · 0↓
Target dispersion
64%
Wide
Analyst ratings over time15 analysts rating
2
1
11
1
Strong BuyBuyHoldSellStrong Sell
Rating trend — last 12 months3.29 → 3.20
Recent analyst moves
  • = Reiterate2026-09-02
    KeyBanc
    Sector Weight
  • = Reiterate2026-08-20
    Barclays
    Overweight
  • = Reiterate2026-08-11
    TD Cowen
    Hold
Premium content
Key Financials

Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.

StockSector medianSector averagetypical sector range
MetricValuePosition within sectorVerdict
  • P/E (TTM)
    —
    —
  • Forward P/E
    281.01x
    4.64x37.16x
    Very expensive
  • EV / EBITDA
    —
    —
  • FCF Yield
    1.4%
    -138.2%7.8%
    Strong
  • Revenue Growth YoY
    28.0%
    -56.9%93.8%
    Above average
  • EPS Growth YoY
    -179.7%
    -160.1%130.2%
    Weak
  • Gross Margin
    68.4%
    12.8%90.7%
    Strong
  • ROIC
    -7.6%
    -155.3%16.0%
    Strong
  • Net Debt / EBITDA
    —
    —
  • Dividend Yield
    —
    —
  • Payout Ratio
    —
    —
  • Altman Z-Score
    1.58
    -38.7417.53
    Strong
Financial Analysis
|

Stock Analysis

AI-generated
Based on 2026-08-10 data

Company Overview

Hims & Hers Health operates a consumer telehealth platform that connects subscribers with healthcare providers, treatments, pharmacies, and follow-up services through an integrated digital experience. The company generates revenue by providing care and treatments in specialties including weight loss, sexual health, hair loss, and low testosterone, while expanding laboratory testing and hormonal care services. In Q2 FY2026, it added more than 300 thousand subscribers, bringing its global subscriber base to nearly 3 million, while five U.S. specialties reached annual revenue run rates exceeding $100 million each.

Revenue in Q2 FY2026 was approximately $753.2 million, up about 38% year over year, while gross profit reached $480.8 million at a gross margin of 64%. The company recorded a GAAP net loss of $86.3 million and a loss per share of $0.37, compared with net income of $128.4 million in FY2025. By geographic mix, U.S. operations generated $622 million, representing nearly 83% of quarterly revenue, while international revenue totaled $131 million, including approximately $40 million from Eucalyptus.

What's Driving the Stock

  • Management raised its FY2026 revenue guidance to a range of $3.1 billion to $3.3 billion, representing annual growth of 32% to 41%, and set Q3 FY2026 revenue guidance at $880 million to $900 million, with expected growth of 47% to 50%.
  • Weight loss became a key driver of renewed acceleration in the U.S. business after the branded treatment portfolio was expanded in March 2026; domestic revenue grew 16% year over year to $622 million in Q2 FY2026, while management said strength in this category was an important reason revenue exceeded expectations and annual guidance was raised.
Earnings callEDGAR filings30-day newsInsider activity

Automated analysis for informational purposes only — not investment advice.

The phased rollout of an AI-powered care experience for Hers weight-loss customers since early July 2026 increased messages on the platform threefold, with the system answering 80% of questions and reducing non-clinical tasks handled by support teams by approximately 50%. The company also observed early indications of lower cancellations and expects to recoup its AI investments within 12 to 18 months.
  • International revenue increased more than 17-fold year over year to $131 million in Q2 FY2026, with Eucalyptus contributing approximately $40 million following the completion of the acquisition in June 2026. The company is targeting at least $600 million in international revenue during FY2026, while the annual revenue run rate exceeded $100 million in each of the United Kingdom, Australia, and Germany.
  • The product pipeline is expanding into more complex categories; testosterone became the fastest-growing specialty after weight loss only three quarters after its launch, and management expects it to become the sixth U.S. specialty to exceed an annual revenue run rate of $100 million. The company also plans to offer injectable and oral testosterone and make treatments such as sermorelin, glutathione, and NAD+ available before the end of 2026, while awaiting the FDA's final decision before launching the six peptides under review.
  • Buying & Selling Case

    ▲ Buying Case4 pts

    • +The Hims & Hers model combines revenue growth with a broad cross-selling opportunity; the subscriber base reached nearly 3 million in Q2 FY2026, Hers is on track to exceed $1 billion in revenue during the year, and the testosterone specialty is approaching a $100 million annual run rate.
    • +International expansion provides meaningful diversification away from the United States, as international revenue reached $131 million in Q2 FY2026, while the existing international business grew organically by 13% quarter over quarter alongside the contribution from Eucalyptus.
    • +Despite the accounting loss, the company generated adjusted EBITDA of $60 million at an 8% margin in Q2 FY2026 and expects adjusted EBITDA of $275 million to $325 million for FY2026. The platform also generated more than $260 million in operating cash flow during the twelve months ended in 2026.
    • +AI investments could become a dual lever for retention and efficiency after Hers customer engagement in the new experience increased threefold and the burden of non-clinical tasks decreased by approximately 50%. An initial operating impact has already emerged, with operations and support improving sequentially by three points and marketing declining to 34% of revenue after a five-point year-over-year improvement.

    ▼ Selling Case6 pts

    • −The company shifted from net income of $128.4 million in FY2025 to a net loss of $86.3 million in Q2 FY2026, while operating cash flow was negative $36 million and free cash flow was negative $68 million during the quarter. A return to free cash flow in the second half of FY2026 depends on management's expectations being realized despite continued heavy investment.
    • −Adjusted gross margin declined by approximately six points quarter over quarter to 64% in Q2 FY2026, and management expects these pressures to continue during the second half because of the higher contribution from branded weight-loss products and international revenue. The expected full-year adjusted EBITDA margin of 9% at the midpoint of guidance also indicates that rapid growth has not yet translated into high margins.
    • −The FTC filed a complaint against the company on July 29, 2026, following an investigation that lasted nearly three years, concerning billing practices and the sharing of sensitive health data, and a class-action lawsuit from Lowey Dannenberg followed. The company included legal provisions within approximately $81 million of nonrecurring quarterly costs also related to the acquisition and restructuring, while affirming that it will defend its position.
    • −Deutsche Bank lowered its price target to $26 while maintaining a Hold rating in August 2026, at a time when the analyst consensus is Neutral rather than Buy. This reflects continued caution regarding losses and margin pressure despite the higher revenue guidance.
    • −The stock cannot rely on a positive earnings multiple because trailing-twelve-month earnings per share in 2026 were approximately negative $0.613, while the wide 52-week range extends from $13.74 to $65.299. The valuation therefore remains sensitive to whether expected growth translates into profits and cash flows, and revenue growth alone is insufficient to reduce repricing risk.
    • −Net insider transactions during the three months ended August 19, 2026, amounted to $6.3 million in sales, with nine sales and no purchases recorded. This is a weak trading signal on its own because insider sales may be prearranged, but it does not provide additional support for confidence during a period of accounting losses and legal pressures.

    Valuation

    The average analyst price target is $30.2, within a wide range of $12.5 to $42, with a Neutral consensus; the average is approximately 54% below the 52-week high of $65.299 and approximately 120% above the low of $13.74. There is no positive earnings multiple because of the trailing loss per share in 2026, and the wide valuation range reflects a balance between revenue growth and raised guidance versus the Q2 FY2026 losses, margin contraction, the FTC case, and Deutsche Bank's price-target reduction to $26.

    HoldAnalyst target: $30.2(+9.8%)

    Figures in the text are as of 2026-08-30; the live price is shown at the top of the page.

    FAQ

    What drove Hims & Hers' growth in Q2 FY2026?

    Revenue increased to $753.2 million, up approximately 38% year over year, after adding more than 300 thousand subscribers and reaching nearly 3 million subscribers globally. The expansion of the branded weight-loss product portfolio in March 2026 helped accelerate U.S. revenue to 16% growth and a total of $622 million. International revenue also reached $131 million, including approximately $40 million contributed by Eucalyptus following the completion of the acquisition in June 2026.

    Is Hims & Hers profitable in FY2026?

    The company recorded a net loss of $86.3 million and a loss per share of $0.37 in Q2 FY2026. In contrast, adjusted EBITDA was $60 million at an 8% margin after excluding approximately $81 million in acquisition costs, restructuring costs, and legal provisions. Management expects adjusted EBITDA of $275 million to $325 million for FY2026, but the company recorded negative free cash flow of $68 million during the quarter.

    How does Hims & Hers use AI in healthcare?

    In early July 2026, the company began rolling out an AI-powered experience for Hers weight-loss customers that connects support, the care team, the provider, and the pharmacy within a single platform. Participants sent three times the usual number of messages, and the system answered 80% of their questions. The experience reduced non-clinical tasks for support teams by approximately 50%, while keeping clinical decisions under the supervision of healthcare providers and targeting a return on investment within 12 to 18 months.

    How important is Eucalyptus to Hims & Hers' international business?

    Hims & Hers completed the acquisition of Eucalyptus in June 2026, and management described it as the largest acquisition in the company's history. Eucalyptus contributed approximately $40 million to Q2 FY2026 revenue, while total international revenue reached $131 million. The company is targeting at least $600 million in international revenue during FY2026, but these operations are expected to operate at or near breakeven on an adjusted EBITDA basis as investment in expansion continues.

    What are the growth opportunities for Hims & Hers in testosterone and peptides?

    Three quarters after its launch, testosterone became the fastest-growing specialty outside weight loss, and the company expects it to become the sixth U.S. specialty to exceed an annual revenue run rate of $100 million. Hims & Hers plans to expand the portfolio to injectable and oral testosterone and is also targeting the introduction of sermorelin, glutathione, and NAD+ before the end of 2026. As for the six peptides discussed by PCAC, the company will not launch them before the FDA's final decision is complete, despite having begun stability and validation testing for the active ingredients at the Menlo Park facility.

    What are the main legal and financial risks facing HIMS stock?

    The FTC filed a complaint on July 29, 2026, concerning the sharing of sensitive health data and billing practices, followed by a class-action lawsuit filed by Lowey Dannenberg on behalf of consumers. Financially, adjusted gross margin declined by approximately six points quarter over quarter to 64% in Q2 FY2026, and management expects mix pressure to continue during the second half. The company also recorded negative operating cash flow of $36 million and negative free cash flow of $68 million in the quarter, despite expecting to resume generating free cash flow in the second half.