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Stocks
GoodRx Holdings, Inc.
GDRX

GDRX GoodRx Holdings, Inc.

GoodRx Holdings, Inc. · NASDAQ
Market Closed
3.39
▲ ⁦+1.19%⁩ (+0.04)
Market Cap$1.2B
Beta1.58
52w Low52w High
1.775.81
Last Week
⁦-1.74%⁩
Last Month
⁦-7.88%⁩
Last 3 Months
⁦+18.53%⁩
Last Year
⁦-20.24%⁩
EL7 Factor Analysis
How we score this
Overall74
Strong — clearly above market medianSuper StockF 5/8Better than 74% of Market stocks, per EL7's model
FactorScoreDistributionValueAvgRank
▸
Valuation
72
67.8x▼17.8xTop tier
▸
Growth
23
-1.8%▼7.1%Bottom tier
▸
Quality
79
4.2%▼4.5%Top tier
▸
Safety
60
1.7x▲2.6xAround median
▸
Capital Return
75
—2.12%Top tier
▸
Momentum
61
-18.4%▼2.9%Around median
▸
Sentiment
39
8▲3Bottom tier
Fair Value
Current price$3.39
Analyst target · 5 analysts
$4.00
⁦+18%⁩
See it undervalued
Range ⁦$3.75–$5.00⁩
vs
DCF (estimate)
$5.10
⁦+51%⁩
Sees it clearly undervalued
⁦11.4⁩% discount · ⁦0⁩% growth
Bottom lineThe two methods broadly agree — estimate range ⁦$4.00–$5.10⁩.

Estimates — analyst targets and a simplified DCF, not investment advice.

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Analyst Consensus

This section combines price targets, revision history, analyst coverage changes, and an AI summary of what changed on the Street.

Price Target· 5 analysts setting price target
$4.19
⁦+23.6%⁩
Current Price $3.39·Median $4.00
Low
$3.75
High
$5.00
Current price
$3.39
Average target
$4.19
Street summary

GoodRx (GDRX) Price Target Analysis

Bullish tilt

The average price target for GoodRx stock has seen a notable increase of 28.92% over the past thirty days, with the consensus rising from 3.25 to 4.19, reflecting a significant improvement in analyst sentiment despite these figures stabilizing over the last week. The stock is currently trading at 3.51, a level even below the minimum price target of 3.75, indicating a positive valuation gap from the perspective of the five analysts covering the stock, with expectations narrowed to a tight range between 3.75 and 5.

As of 2026-08-27
Revisions momentum · 30d
⁦-6.9%⁩
Average rating
★ 3.13
Hold
Analyst coverage
15
Buy conviction
33%
Rating activity · 30d
0↑ · 0↓
Target dispersion
37%
Wide
Analyst ratings over time15 analysts rating
1
4
8
2
Strong BuyBuyHoldSellStrong Sell
Rating trend — last 12 months3.13 → 3.13
Recent analyst moves
  • = Reiterate2026-08-20
    Barclays
    Underweight
  • = Reiterate2026-08-13
    UBS
    Neutral
  • = Reiterate2026-08-11
    TD Cowen
    Buy
Premium content
Key Financials

Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.

StockSector medianSector averagetypical sector range
MetricValuePosition within sectorVerdict
  • P/E (TTM)
    67.80x
    3.94x44.30x
    Very expensive
  • Forward P/E
    9.86x
    4.64x37.16x
    Very cheap
  • EV / EBITDA
    9.97x
    3.77x30.13x
    Very cheap
  • FCF Yield
    16.8%
    -138.2%7.8%
    Exceptional
  • Revenue Growth YoY
    -1.8%
    -56.9%93.8%
    Near median
  • EPS Growth YoY
    -44.4%
    -160.1%130.2%
    Near median
  • Gross Margin
    90.6%
    12.8%90.7%
    Strong
  • ROIC
    4.2%
    -155.3%16.0%
    Strong
  • Net Debt / EBITDA
    1.71x
    0.60x5.10x
    Low debt
  • Dividend Yield
    —
    —
  • Payout Ratio
    —
    —
  • Altman Z-Score
    —
    —
Financial Analysis
|

Stock Analysis

AI-generated
Based on 2026-08-06 data

Company Overview

GoodRx operates a platform that makes medications more accessible and affordable, benefiting from a well-known brand, a high-intent audience, and a nationwide pharmacy network. It generates revenue through prescription transactions in the Rx Marketplace, Pharma Direct programs that connect pharmaceutical companies with consumers, and subscriptions such as GoodRx Companion and GoodRx for weight loss; the platform has also recorded more than 280 million annual visits, and e-commerce capabilities have become available at approximately 6,000 pharmacies.

In fiscal Q2 2026, revenue reached $200.4 million, and adjusted earnings before interest, taxes, depreciation, and amortization reached $63.7 million at a 31.8% margin. Prescription transactions accounted for $106.4 million, while Pharma Direct generated approximately $61.6 million, equivalent to nearly 31% of revenue, and subscriptions generated $28.5 million; consequently, Pharma Direct and subscriptions together represented approximately 45% of quarterly revenue.

EDGAR filings show that fiscal 2025 revenue reached $796.9 million and net income reached $30.4 million, compared with revenue of $787.9 million and net income of $20.6 million in the 2026 trailing-twelve-month data. Fiscal Q2 2026 results reflect a shift in the business mix toward the faster-growing Pharma Direct and subscription businesses, while the contribution from traditional prescription transactions and the number of monthly active consumers decline.

What's Driving the Stock

  • Pharma Direct revenue increased 76% year over year and 18% quarter over quarter in fiscal Q2 2026 to $61.6 million, and GoodRx raised its fiscal 2026 growth outlook for this business from approximately 50% to more than 70%.
  • The number of direct-to-consumer pricing programs exceeded 135 following the addition of brands such as Jardiance, Nurtec, Otezla, and Rapaflo, while the platform supported launches and expansions during fiscal Q2 2026 that included Ozempic pill, Wegovy HD, Foundayo, and Zepbound KwikPen.
Earnings callEDGAR filings30-day newsInsider activity

Automated analysis for informational purposes only — not investment advice.

  • Subscription revenue reached $28.5 million in fiscal Q2 2026, up 39% year over year and 17% quarter over quarter, while the number of subscription plans increased 14% year over year. The company launched GoodRx Companion in May 2026 at $14.99 per month or $9.99 per month under the annual plan, with 200 free generic medications and hundreds of other medications for less than $10.
  • Management raised fiscal 2026 revenue guidance to a range of $790 million to $805 million and raised adjusted earnings before interest, taxes, depreciation, and amortization guidance to a range of $240 million to $250 million. Management expects growth in Pharma Direct and subscriptions to offset declining prescription transaction revenue during the second half of fiscal 2026.
  • GoodRx is developing a pipeline for an Employer Direct product with partners whose programs are targeted to launch in fiscal Q4 2026 and fiscal Q1 2027, with an initial focus on GLP-1 medications and the potential to integrate GoodRx Companion into employer benefits.
  • Chris McGinnis transitioned out of the chief financial officer role, and on August 6, 2026, Justin Fengler assumed the duties of chief financial officer in addition to his role as chief strategy and operations officer. Fengler has worked at GoodRx for more than ten years, according to the company's fiscal Q2 2026 earnings call.
  • Buying & Selling Case

    ▲ Buying Case4 pts

    • +GoodRx's model combines more than 280 million annual visits with a nationwide pharmacy network, and management says pharmaceutical company programs on the platform have delivered returns approximately 8 to 18 times higher in some comparisons than alternative channels, supporting its ability to attract additional Pharma Direct programs.
    • +Expanding Pharma Direct beyond GLP-1 medications reduces dependence on a single therapeutic category; the number of direct pricing programs exceeded 135, and management confirmed on August 6, 2026, that average deal size increased year over year.
    • +The shift to subscriptions provides recurring revenue and a longer consumer relationship, and revenue from this business grew 39% year over year in fiscal Q2 2026, faster than the 14% growth in the number of plans.
    • +The company maintains strong adjusted operating profitability while investing in growth drivers, with the adjusted earnings before interest, taxes, depreciation, and amortization margin reaching 31.8% in fiscal Q2 2026, alongside raised fiscal 2026 revenue and adjusted earnings guidance.

    ▼ Selling Case6 pts

    • −The number of monthly active consumers declined to 5 million in fiscal Q2 2026, down 12% year over year and lower sequentially, and management expects continued moderation as users shift from prescription transactions to subscriptions; this transition makes it more difficult to assess the strength of underlying demand until the company provides broader performance indicators.
    • −GoodRx expects prescription transaction revenue, its largest disclosed contributor in fiscal Q2 2026 at $106.4 million, to decline, placing the burden of growth on Pharma Direct and subscriptions to offset contraction in the traditional business.
    • −The changing revenue mix could pressure gross margins, as management explained on August 6, 2026, that cost of revenue increased year over year partly due to the cost of providing certain subscription services, without providing specific gross margin guidance.
    • −A significant portion of Pharma Direct's growth depends on GLP-1 medications, while coverage and pricing models for this category are changing; the transitional Medicare program began on July 1, 2026, at a price of $50 for certain treatments and continues through the end of 2027, and broader coverage alternatives could reduce some demand for self-pay channels, although management described Medicare users as a modest share of GLP-1 users on the platform.
    • −The stock carries a Neutral consensus, while the average target of $4.19 is below the 52-week range high of $5.81, indicating that analysts do not expect a full return to the top of the range within their published estimates.
    • −Insiders recorded net sales of $5.5 million through eight sales and no purchases during the three months ending with the latest transaction on August 26, 2026. This remains a weak standalone signal because insider sales may be prearranged unless the data disclose otherwise.

    Valuation

    The average analyst price target is $4.19, within a relatively narrow range of $3.75 to $5, against a Neutral consensus. The highest target of $5 is below the 52-week range high of $5.81, while the annual range extends to a low of $1.77, reflecting a broad reassessment amid declining active consumers and prescription transactions versus rapid growth in Pharma Direct and subscriptions.

    HoldAnalyst target: $4.19(+23.6%)

    Figures in the text are as of 2026-09-02; the live price is shown at the top of the page.

    FAQ

    What are the main drivers of GoodRx's growth in fiscal 2026?

    Growth is centered on Pharma Direct and subscriptions, whose revenue increased by 76% and 39%, respectively, in fiscal Q2 2026. Pharma Direct generated revenue of $61.6 million, while subscription revenue reached $28.5 million. Based on performance in the first half of fiscal 2026, management raised annual revenue guidance to a range of $790 million to $805 million.

    How important are GLP-1 medications to GoodRx's business?

    GLP-1 medications represent an important part of Pharma Direct's growth and the GoodRx for weight loss subscription, and in fiscal Q2 2026 the company supported products including Ozempic pill, Wegovy HD, Foundayo, and Zepbound KwikPen. At the same time, management said on August 6, 2026, that non-GLP-1 partnerships also delivered strong growth. In its initial phase, Employer Direct also aims to help employers provide access to GLP-1 medications through manufacturer pricing and consumer-directed care.

    How does GoodRx Companion change the company's business model?

    GoodRx Companion was launched in May 2026 at $14.99 per month or $9.99 per month with an annual subscription. It includes 200 free generic medications and hundreds of other medications for less than $10, in addition to online care visits and dental, vision, laboratory, and imaging benefits. The company is positioning it as its core subscription offering instead of discontinuing GoodRx Gold, with a broader pharmacy network and more benefits, while also redirecting marketing and pricing pages toward subscriptions.

    Why is the number of monthly active consumers declining despite revenue growth?

    The number of monthly active consumers reached 5 million in fiscal Q2 2026, down 12% year over year. Management attributed this to normal seasonality in the integrated savings program and to shifting marketing and product investment toward subscriptions. This metric does not measure users of branded drug pages or all Pharma Direct participants, so the company is considering alternative metrics such as prescription volume, but it had not adopted a new metric as of the August 6, 2026, earnings call.

    What is GoodRx's guidance for the remainder of fiscal 2026?

    The company expects fiscal 2026 revenue of between $790 million and $805 million. It also expects adjusted earnings before interest, taxes, depreciation, and amortization of between $240 million and $250 million, and growth of more than 70% in Pharma Direct. The plan assumes that growth in Pharma Direct and subscriptions will offset declining prescription transaction revenue during the second half of fiscal 2026.

    What are the main risks to monitor for GDRX?

    The clearest operational risk is the 12% year-over-year decline in monthly active consumers and the expected continued moderation in prescription transaction revenue during fiscal 2026. Cost of revenue also increased year over year partly because of the cost of providing subscription services, and management did not specify a numerical path for gross margin. The reliance of a significant portion of Pharma Direct's growth on the GLP-1 category, where coverage and pricing are changing, combined with the Neutral analyst consensus, also creates a clear need to demonstrate the sustainability of growth.