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Stocks
Diageo plc
EL7 Factor Analysis
How we score this
Overall62
Balanced — near the middle of the marketSuper StockF 5/8Better than 62% of Market stocks, per EL7's model
FactorScoreDistributionValueAvgRank
▸
Valuation
56
27.8x▼17.8xAround median
▸
Growth
21
-3.2%▼7.1%Bottom tier
▸
Quality
83
—4.5%Top tier
▸
Safety
36
3.3x▼2.6xBottom tier
▸
Capital Return
86
—2.12%Top tier
▸
Momentum
52
-8.7%▼2.9%Around median
▸
Sentiment
63
5▲3Around median
DEO

DEO Diageo plc

Diageo plc · NYSE
Market Closed
86.63
▲ ⁦+0.37%⁩ (+0.32)
Market Cap$48.2B
Beta0.31
52w Low52w High
72.45104.91
Last Week
⁦-4.95%⁩
Last Month
⁦-8.75%⁩
Last 3 Months
⁦+8.59%⁩
Last Year
⁦-17.49%⁩
Fair Value
Low confidenceCurrent price$87
Analyst target · 2 analysts
$99
⁦+14%⁩
See it undervalued
Range ⁦$99–$99⁩
vs
DCF (estimate)
N/A (negative FCF)

Estimates — analyst targets and a simplified DCF, not investment advice.

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Analyst Consensus

This section combines price targets, revision history, analyst coverage changes, and an AI summary of what changed on the Street.

Price Target· 2 analysts setting price target
$99.00
⁦+14.3%⁩
Current Price $86.63·Median $99.00
Low
$99.00
High
$99.00
Street summary

Analysis of Diageo (DEO) Price Targets

Diageo stock shows complete stability in price targets at $99 over the past 30 days, with zero Target Dispersion as high and low estimates are identical. This target indicates an upside potential of approximately 9% from the current price of $90.68, despite expectations remaining unchanged recently.

As of 2026-09-03
Revisions momentum · 30d
⁦0.0%⁩
Average rating
★ 3.38
Hold
Analyst coverage
8
Buy conviction
50%
Mixed
Rating activity · 30d
0↑ · 0↓
Target dispersion
0%
Analyst ratings over time8 analysts rating
4
3
1
Strong BuyBuyHoldSellStrong Sell
Rating trend — last 12 months3.56 → 3.38
Recent analyst moves
  • = Reiterate2026-08-27
    UBS
    Neutral
  • = Reiterate2026-08-10
    TD Cowen
    Buy
  • ⬇ Downgrade2026-07-29
    Deutsche Bank
    Hold
Premium content
Key Financials

Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.

StockSector medianSector averagetypical sector range
MetricValuePosition within sectorVerdict
  • P/E (TTM)
    27.77x
    4.61x36.85x
    Near median
  • Forward P/E
    17.97x
    3.86x30.86x
    Near median
  • EV / EBITDA
    11.25x
    2.86x22.90x
    Cheap
  • FCF Yield
    6.6%
    -37.4%14.9%
    Strong
  • Revenue Growth YoY
    -3.2%
    -16.7%29.2%
    Below average
  • EPS Growth YoY
    -26.4%
    -135.4%136.3%
    Near median
  • Gross Margin
    59.5%
    9.2%67.5%
    Strong
  • ROIC
    —
    —
  • Net Debt / EBITDA
    3.28x
    0.61x4.86x
    Near median
  • Dividend Yield
    —
    —
  • Payout Ratio
    —
    —
  • Altman Z-Score
    —
    —
Financial Analysis
|

Stock Analysis

AI-generated
Based on 2025-02-04 data

Company Overview

Diageo plc is a global alcoholic beverages company whose revenue depends on a portfolio of brands spanning Scotch whisky, tequila, beer, and other categories, across regions including North America, Europe, Asia Pacific, Latin America and the Caribbean, and Africa. Scotch whisky represents one-quarter of global net sales, and the company's brands sell more than one in every three bottles of Scotch whisky worldwide, while its prominent drivers include Johnnie Walker, Don Julio, Crown Royal, and Guinness. The company benefits from pricing and product mix, distribution expansion, innovation, and smaller formats, alongside investment in marketing, production capacity, and supply chains.

In the first half of fiscal year 2025, organic net sales returned to growth at 1%, with growth in four of five regions and North America and Latin America and the Caribbean returning to growth. Gross profit increased by $83 million and gross margin improved by 19 basis points, but organic operating profit declined 1.2% due to employee costs, incentives, and strategic investments, while earnings per share before exceptional items fell by about 10% to $0.977. Free cash flow increased by $125 million to approximately $1.7 billion, while capital expenditure exceeded $600 million.

The growth mix was clearly uneven in the first half of fiscal year 2025; organic tequila sales rose 21%, and Guinness recorded organic growth of 17% for the eighth consecutive half of double-digit growth, while organic Scotch whisky sales declined 5%. Diageo maintained or increased its share across 65% of its net sales in measured markets, and the proportion reached approximately 90% of its U.S. net sales that maintained or increased share in the total beverage alcohol market. For the annual comparison, fiscal year 2023 revenue was approximately $23.5 billion, gross profit was $10.2 billion, and net income was $3.8 billion, compared with revenue of $22.4 billion and net income of $3.3 billion in fiscal year 2022.

What's Driving the Stock

  • Diageo announced on August 6, 2026, a transformation plan targeting $1 billion in cost savings beginning in the current fiscal year through improvements to operations and supply chains, alongside a cash target of $8 billion; the stock rose 6.3% following the announcement, reflecting the market's focus on execution and converting the savings into better margins and liquidity.
  • In August 2026, the company decided to reduce its workforce by more than 6% as part of an organizational restructuring to simplify operations, following reports of declining profits and pressure on the stock's performance. The move could support efficiency, but its investment impact depends on Diageo's ability to realize the savings without weakening commercial execution or brand momentum.
  • Results for the first half of fiscal year 2025 showed a sharp divergence among categories: tequila grew organically by 21%, led by Don Julio, and Guinness increased by 17%, while the Scotch whisky category declined 5%. Crown Royal BlackBerry became a permanent addition after leading packaged spirits innovations according to Nielsen for seven months, and one in five of its new consumers was new to whisky.
  • Diageo is investing in expanding Guinness 0.0 capacity by doubling its original investment to meet demand; the product's sales in Europe nearly doubled, and it represented 12% of Guinness net sales in Great Britain during the first half of fiscal year 2025. Guinness also reached a share of one in every ten pints of beer sold in Great Britain, supporting the brand's expansion within the non-alcoholic beverages category.
  • Exposure to tariffs remains a major driver of the outlook because approximately 45% of net sales of Diageo products sold in the United States must be produced in Canada or Mexico under origin requirements, particularly tequila and Canadian whisky. The company established measures including pricing, promotion and inventory management, supply chain optimization, and investment reallocation, but it suspended its previous view of improving momentum in fiscal year 2026 until the impact becomes clearer.

Buying & Selling Case

▲ Buying Case4 pts

  • +Diageo has strong growth drivers within its portfolio despite sector weakness; tequila recorded organic growth of 21% and Guinness recorded growth of 17% in the first half of fiscal year 2025, while organic sales of Don Julio Reposado more than doubled during the period.
  • +The competitive position strengthened, with share maintained or increased across 65% of net sales in measured markets and gains achieved in the United States, most of Europe, and Greater China. In the U.S. market, approximately 90% of net sales maintained or increased their share of the total beverage alcohol market by the end of the first half of fiscal year 2025.
  • +The August 2026 plan provides a measurable path to improve profitability and liquidity through targeted savings of $1 billion and a cash target of $8 billion, alongside a workforce reduction of more than 6%. Successful execution could address the rising costs and leverage that have pressured results.
  • +Free cash flow increased by $125 million to approximately $1.7 billion in the first half of fiscal year 2025, supported by working capital management and reduced investment in maturing inventory. The company also reaffirmed the priority of deleveraging and returning to its net debt-to-EBITDA range of 2.5 to 3 times.

▼ Selling Case

Valuation

The average analyst price target is $99, with the highest and lowest targets both at $99 and the consensus rated "Buy," but the absence of variation among published targets makes the estimate range of limited use in measuring differences of opinion. The target is approximately 12.6% below the 52-week range high of $113.28 and approximately 36.6% above its low of $72.45; the wide range reflects a reassessment associated with weak profits, higher leverage, and uncertainty about the impact of tariffs, balanced against the opportunity for the savings and liquidity plan to succeed.

BuyAnalyst target: $99(+14.3%)

Figures in the text are as of 2026-08-27; the live price is shown at the top of the page.

FAQ

What were Diageo's main sources of growth in the first half of fiscal year 2025?

The group's organic net sales increased 1% in the first half of fiscal year 2025, with growth in four of five regions. Tequila led performance with organic growth of 21%, driven particularly by Don Julio and Don Julio Reposado, while Guinness recorded growth of 17% for the eighth consecutive half of double-digit growth. In contrast, organic Scotch whisky sales declined 5%, so the improvement depended more on the strength of specific brands and categories than on a broad-based portfolio recovery.

How could U.S. tariffs affect Diageo?

The company explained during its Q2 fiscal year 2025 call that approximately 45% of net sales of its products in the United States must be produced in Canada or Mexico because of rules of origin. The exposure is concentrated in tequila made in Mexico and Canadian whisky, with most affected net sales located in Mexico. Mitigation tools include pricing, promotion and inventory management, supply chain optimization, and investment reallocation, but the company suspended its previous view regarding fiscal year 2026 momentum until visibility into the impact improves.

What does the transformation plan announced by Diageo in August 2026 include?
Earnings callEDGAR filings30-day newsInsider activity

Automated analysis for informational purposes only — not investment advice.

6 pts
  • −Tariffs represent a direct cost risk because approximately 45% of net sales of Diageo products in the United States must be produced in Canada or Mexico, with most affected exposure concentrated in Mexico. Tariffs could increase the costs of tequila and Canadian whisky, while some mitigation measures require time.
  • −Profit weakened faster than revenue grew in the first half of fiscal year 2025; organic net sales increased by only 1%, while organic operating profit declined 1.2% and earnings per share before exceptional items fell by about 10% to $0.977. Before accounting for the impact of tariffs, management expected a further slight decline in organic operating profit during the second half of fiscal year 2025.
  • −Volume growth remains fragile, as volumes declined in North America, Europe, and Latin America and the Caribbean due to consumer caution and inflation, only partially offset by increases in Asia Pacific and Africa. Organic Scotch whisky sales also declined 5%, and the category represents 25% of global net sales, making continued weakness significant to group growth.
  • −Average net debt rose to $21.7 billion in the first half of fiscal year 2025, an increase of $1.1 billion, and leverage increased to 3.1 times, exceeding the targeted range of 2.5 to 3 times. The company expected to end fiscal year 2025 with leverage above its targeted range and above the level at the end of the first half, limiting financial flexibility.
  • −Diageo removed its previous medium-term guidance for organic net sales growth of between 5% and 7% because of limited visibility into the recovery and economic and geopolitical disruptions. It also suspended its previous view regarding improved momentum in fiscal year 2026, reducing the ability to estimate the speed of the return to growth and positive operating leverage.
  • −The restructuring announced in August 2026, including a workforce reduction of more than 6%, entails execution risks at a time when the company is investing in digital transformation, U.S. distribution, and supply chains. The plan's launch after a decline in profits indicates that achieving the $1 billion in savings is not guaranteed before measurable operating results emerge.

Diageo announced on August 6, 2026, a plan targeting $1 billion in cost savings beginning in the current fiscal year through improvements to operations and supply chains. The plan also included a cash target of $8 billion, and the stock responded to the announcement by rising 6.3%. On August 18, 2026, news reports stated that the company had reduced its workforce by more than 6% as part of an organizational restructuring intended to simplify operations.

Is Diageo's balance sheet under pressure?

Average net debt reached $21.7 billion in the first half of fiscal year 2025, an increase of $1.1 billion from the comparable period. The net debt-to-EBITDA ratio rose to 3.1 times, exceeding the company's targeted range of 2.5 to 3 times. Management expects to end fiscal year 2025 above the targeted range and above the level at the end of the first half, and therefore made deleveraging, tighter capital discipline, and investment reviews priorities.

Why are Guinness and Don Julio important to the investment thesis for DEO?

Guinness achieved organic net sales growth of 17% in the first half of fiscal year 2025, and one in every ten pints of beer sold in Great Britain was Guinness. Guinness 0.0 represented approximately 12% of the brand's net sales in Great Britain, prompting Diageo to double its original investment in production capacity. Tequila grew 21% organically, led by Don Julio, and organic growth of Don Julio Reposado more than doubled during the period.

What did profitability and cash flow look like in the first half of fiscal year 2025?

Gross profit increased by $83 million and gross margin improved by 19 basis points, but higher employee costs, incentives, and strategic investments led organic operating profit to decline 1.2%. Earnings per share before exceptional items fell by about 10% to $0.977, also affected by the performance of Moet Hennessy and exchange rates. In contrast, free cash flow improved by $125 million to approximately $1.7 billion, although the company explained that the reduction in investment in maturing inventory would not recur in the second half of fiscal year 2025.