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Stocks
Amazon.com, Inc.
EL7 Factor Analysis
How we score this
Overall74
Strong — clearly above market medianHigh FlyerF 6/9SafeCongress sellingBetter than 74% of Market stocks, per EL7's model
FactorScoreDistributionValueAvgRank
▸
Valuation
32
20.7x▼18.2xBottom tier
▸
Growth
83
15.8%▲7.1%Top tier
▸
Quality
65
8.6%▲4.5%Around median
▸
Safety
73
0.6x▲2.6xTop tier
▸
Capital Return
26
—2.10%Bottom tier
▸
Momentum
74
15.5%▲2.9%Top tier
▸
Sentiment
61
44▲3Around median
AMZN

AMZN Amazon.com, Inc.

Amazon.com, Inc. · NASDAQ
Market Open
257.10
▼ ⁦-0.55%⁩ (-1.41)
Market Cap$2.8T
Beta1.45
52w Low52w High
196.00287.20
Last Week
⁦-1.03%⁩
Last Month
⁦-6.33%⁩
Last 3 Months
⁦+4.84%⁩
Last Year
⁦+10.66%⁩
Fair Value
Current price$257
Analyst target · 16 analysts
$325
⁦+26%⁩
See it clearly undervalued
Range ⁦$300–$390⁩
vs
DCF (estimate)
N/A (negative FCF)

Estimates — analyst targets and a simplified DCF, not investment advice.

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Analyst Consensus

This section combines price targets, revision history, analyst coverage changes, and an AI summary of what changed on the Street.

Price Target· 16 analysts setting price target
$330.27
⁦+28.5%⁩
Current Price $257.10·Median $325.00
Low
$300.00
High
$390.00
Current price
$257.10
Average target
$330.27
Street summary

Slight Improvement with Clear Divergence in AMZN Price Targets

The average price target rose to 330.27 from 329.93 over 7 days, and to 330.27 from 329.07 over 30 days, an increase of 0.1% and 0.36%, respectively, while the number of analysts remained at 16. The targets remain widely dispersed between 300 and 390, while the median stands at 325, indicating that valuation differences persist despite the limited improvement in consensus.

As of 2026-09-07
Revisions momentum · 30d
⁦+0.4%⁩
Average rating
★ 4.21
Buy
Analyst coverage
61
Buy conviction
97%
High
Rating activity · 30d
1↑ · 0↓
Target dispersion
35%
Wide
Analyst ratings over time61 analysts rating
15
44
2
Strong BuyBuyHoldSellStrong Sell
Rating trend — last 12 months4.17 → 4.21
Recent analyst moves
  • = Reiterate2026-09-03
    Wells Fargo
    Overweight
  • ⬆ Upgrade2026-08-31
    Guggenheim
    Buy
  • = Reiterate2026-08-14
    Citigroup
    Market Outperform
Premium content
Key Financials

Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.

StockSector medianSector averagetypical sector range
MetricValuePosition within sectorVerdict
  • P/E (TTM)
    20.75x
    4.75x38.04x
    Near median
  • Forward P/E
    28.74x
    3.92x31.36x
    Above average
  • EV / EBITDA
    17.42x
    2.82x22.58x
    Above average
  • FCF Yield
    -0.4%
    -31.0%15.4%
    Above average
  • Revenue Growth YoY
    15.8%
    -13.8%31.9%
    Above average
  • EPS Growth YoY
    88.8%
    -156.9%134.5%
    Strong
  • Gross Margin
    50.8%
    12.0%66.5%
    Strong
  • ROIC
    8.6%
    -23.8%21.5%
    Strong
  • Net Debt / EBITDA
    0.65x
    0.65x5.45x
    Low debt
  • Dividend Yield
    —
    —
  • Payout Ratio
    —
    —
  • Altman Z-Score
    4.51
    -2.966.32
    Strong
Financial Analysis
|

Stock Analysis

AI-generated
Based on 2026-07-30 data

Company Overview

Amazon.com, Inc. operates through an ecosystem combining e-commerce, logistics, subscriptions, cloud computing, and advertising. In fiscal year 2026 Q2, the North America segment generated $116.2 billion in revenue, the International segment $42.2 billion, and AWS approximately $42.2 billion; advertising also generated $19.8 billion, with 26% year-over-year growth. The company supports its stores business through Prime, rapid delivery, grocery, and Amazon Pharmacy, while AWS sells cloud infrastructure and artificial intelligence services, including Trainium, Graviton, Amazon Bedrock, Amazon Q, and Kiro.

In fiscal year 2026 Q2, revenue increased 20% year over year to $200.6 billion, and gross profit reached $104.8 billion, equivalent to a gross margin of approximately 52.2%. Operating income rose 43% to $27.5 billion, while net income reached $62.6 billion and diluted earnings per share were $5.75. However, net income included $53.4 billion in pre-tax non-operating gains related to Anthropic investments, while operating income also benefited from approximately $1.2 billion split equally between a customs duty refund and a change in the fair value of energy contracts.

AWS was the most profitable driver in fiscal year 2026 Q2; its revenue grew 36.7% to $42.2 billion, and its operating income reached $16.6 billion at a 39.4% margin, representing approximately 60% of the group’s operating income. The North America segment generated operating income of $9.1 billion at a 7.9% margin, compared with $1.7 billion and a 4.1% margin for the International segment. On a trailing twelve-month basis in fiscal year 2026, revenue reached $775.7 billion and net income $135.3 billion, but comparing accounting earnings with cash flow remains important because of the Anthropic gains and elevated capital expenditures.

What's Driving the Stock

  • AWS growth accelerated for the fifth consecutive quarter to 36.7% in fiscal year 2026 Q2, and the business reached an annualized revenue run rate of $169 billion, while the contractual commitments backlog reached $496 billion and grew by more than 100% year over year.
  • Both the artificial intelligence revenue business and the chip business exceeded an annualized revenue run rate of $25 billion, with growth exceeding 100% year over year. Amazon has multi-year, multi-gigawatt commitments from Anthropic and OpenAI to use Trainium, while Graviton is used by approximately 98% of the top 1,000 EC2 customers.
  • The use of applied artificial intelligence products expanded; Kiro usage tripled compared with the previous quarter, Amazon Q added autonomous agents and 16 new integrations, and the company launched AWS Continuum to discover, verify, and remediate vulnerabilities. In commerce, the number of Alexa for Shopping users approached 350 million during the twelve months ended in fiscal year 2026 Q2, with active users nearly doubling and interactions increasing more than fivefold annually.
  • The advertising business generated $19.8 billion in fiscal year 2026 Q2, with 26% year-over-year growth. According to company data, shoppers who clicked on a sponsored advertising prompt achieved a 48% higher conversion rate and spent 21% more, while Ads Agent reduced cost per impression by 8% and customer acquisition cost by 6% for advertisers using its targeting.
  • Amazon expects net sales between $197 billion and $202 billion and operating income between $22.5 billion and $26.5 billion in fiscal year 2026 Q3. Management explained that the shift of Prime Day to fiscal year 2026 Q2 lowers the year-over-year comparison for the following quarter, and that growth adjusted to exclude the event’s impact from both periods would have been approximately 400 basis points higher.
  • Amazon raised its fiscal year 2026 cash capital expenditure estimate from approximately $200 billion to approximately $220 billion because of higher memory costs and demand for AWS and artificial intelligence. Management said that most fiscal year 2027 capacity is already reserved and that it has meaningful reservations for fiscal year 2028, while capacity remains insufficient to meet all demand in fiscal years 2026 and 2027.

Buying & Selling Case

▲ Buying Case4 pts

  • +AWS combines 36.7% revenue growth with a 39.4% operating margin in fiscal year 2026 Q2, alongside a contractual commitments backlog of $496 billion; these figures provide stronger visibility into future revenue than relying on immediate demand alone.
  • +Amazon has multiple layers through which to benefit from artificial intelligence spending, including data centers, Trainium, Graviton, Amazon Bedrock, Amazon Q, Kiro, and AWS Continuum. The annualized revenue run rate of both chips and artificial intelligence exceeded $25 billion, with each business growing by more than 100% year over year.
  • +Operating growth does not depend on AWS alone; advertising revenue grew 26% to $19.8 billion, North America revenue increased 16% to $116.2 billion, and International revenue rose 15% excluding currency effects to $42.2 billion in fiscal year 2026 Q2.
  • +Everyday commerce shows tangible signs of expansion; the number of monthly active fresh-product customers increased by more than 50% since the beginning of fiscal year 2026, same-day delivery orders that included fresh products contained more than three times as many units, and same-day prescription deliveries increased approximately fivefold during the first six months of fiscal year 2026.

▼ Selling Case

Valuation

The analysts’ average price target is $329.07, within a range extending from $300 to $390, with a consensus rating of “Buy”; the average exceeds the 52-week range high of $287.2, and even the lowest target exceeds that high. The 52-week range extends from $196 to $287.2, and the available information does not provide a published price-to-earnings ratio that can be used to assess the extent of the valuation, while accounting earnings per share require caution because they included substantial gains related to Anthropic. The target range reflects optimism about AWS and artificial intelligence growth, but free cash flow pressure from expected capital expenditure of $220 billion and cost and regulatory risks justify not treating the consensus target as a guaranteed outcome.

BuyAnalyst target: $329.07(+28.0%)

Figures in the text are as of 2026-08-26; the live price is shown at the top of the page.

FAQ

What was the most important driver of Amazon’s earnings in fiscal year 2026 Q2?

AWS was the most important driver, generating revenue of $42.2 billion with 36.7% year-over-year growth. Its operating income reached $16.6 billion at a 39.4% margin, equivalent to nearly 60% of the group’s operating income. Its annualized revenue run rate also reached $169 billion, and the contractual commitments backlog reached $496 billion, with growth exceeding 100% year over year.

Does earnings per share of $5.75 reflect operating performance alone?

No. Net income reached $62.6 billion and diluted earnings per share were $5.75 in fiscal year 2026 Q2, but the results included $53.4 billion in pre-tax non-operating gains related to Anthropic investments. Operating income also benefited from approximately $600 million from a customs duty refund and $600 million from a change in the fair value of energy contracts. Therefore, operating income of $27.5 billion, alongside segment results, provides a clearer view of underlying performance than net income alone.

Why does Amazon plan cash capital expenditure of $220 billion in fiscal year 2026?

Amazon is directing most of the investment toward AWS and artificial intelligence to meet demand that exceeds available capacity, and it raised the estimate from approximately $200 billion to $220 billion because of higher memory costs. Cash capital expenditure reached $53.1 billion in fiscal year 2026 Q2, while management said that most fiscal year 2027 capacity is reserved and that it has meaningful reservations for fiscal year 2028. The company explains that servers and networking equipment take slightly less than three years to break even, while data centers can be used for more than 30 years, but the current construction is pressuring free cash flow in the nearer term.

Earnings callEDGAR filings30-day newsInsider activity

Automated analysis for informational purposes only — not investment advice.

6 pts
  • −The group’s profitability depends heavily on AWS; the segment contributed approximately $16.6 billion, or nearly 60% of the $27.5 billion in operating income in fiscal year 2026 Q2. Therefore, any slowdown in cloud demand or pressure on the AWS margin could have a disproportionate effect on Amazon’s earnings, particularly as management confirmed that the segment’s margin will fluctuate depending on investment, product mix, and the mix of artificial intelligence and non-artificial intelligence business.
  • −Expected cash capital expenditure of approximately $220 billion in fiscal year 2026 places direct pressure on free cash flow before the new data centers begin generating revenue. The company spent $53.1 billion in fiscal year 2026 Q2 alone, and management acknowledged that building data centers in parallel will create headwinds for free cash flow until capacity enters service and utilization increases.
  • −Fiscal year 2026 Q3 guidance includes a sequential slowdown in sales growth, with a revenue range between $197 billion and $202 billion compared with revenue of $200.6 billion in fiscal year 2026 Q2. A significant part of this is due to the shift of Prime Day and the different year-over-year comparison, but the guidance also includes a negative currency impact of approximately 80 basis points and an operating income range between $22.5 billion and $26.5 billion, below the $27.5 billion recorded in the previous quarter.
  • −Memory costs rose enough to prompt Amazon to increase its fiscal year 2026 capital expenditure estimate by approximately $20 billion, and management also pointed to inflation in hard-drive and storage-unit prices. In the stores business, higher fuel prices and driver-capacity constraints increased transportation costs, while a report dated August 26, 2026 stated that chip shortages led to a 60% increase in the prices of some Amazon devices.
  • −Amazon faces regulatory and commercial risks and specialized labor costs; news reports on August 26, 2026 covered a regulatory confrontation in New York and potential Canadian retaliatory tariffs of up to 50%, without specifying a direct financial impact on the company. The proposed H-1B fee of $103,265 per worker could also affect Amazon as the holder of more than 9,300 approved petitions in fiscal year 2026, equivalent to a theoretical cost of approximately $960 million if the fee applied to all those petitions, while the scope and exemptions remain unresolved in the available information.
  • −Insider activity during the three months ended August 24, 2026 recorded net sales of $365 million across 27 sales and no purchases. This remains a weak trading signal on its own because insider sales may be prearranged, and the available information does not indicate whether those transactions were executed under scheduled selling plans.
How large are Amazon’s businesses directly related to artificial intelligence and chips?

The annualized revenue run rate of the artificial intelligence business exceeded $25 billion in fiscal year 2026 Q2, with growth exceeding 100% year over year. The chip business also exceeded an annualized revenue run rate of $25 billion at a similar growth rate, supported by Trainium and Graviton. Anthropic and OpenAI have multi-year, multi-gigawatt commitments for Trainium, while Graviton is used by approximately 98% of the top 1,000 EC2 customers.

How do advertising and commerce contribute to Amazon’s growth outside AWS?

Advertising generated $19.8 billion in fiscal year 2026 Q2, up 26% year over year, and Sponsored Products remained its largest offering. In stores, North America revenue reached $116.2 billion, with 16% growth, and International revenue reached $42.2 billion, with 15% growth excluding currency effects. The number of monthly active fresh-product customers also increased by more than 50% since the beginning of fiscal year 2026, and same-day delivery orders that included fresh products contained more than three times as many units.

What are the key items to monitor in fiscal year 2026 Q3?

Amazon expects net sales between $197 billion and $202 billion and operating income between $22.5 billion and $26.5 billion in fiscal year 2026 Q3. Management explained that the shift of Prime Day to fiscal year 2026 Q2 lowers the year-over-year comparison, and that growth would have been approximately 400 basis points higher after excluding the event’s impact from both periods. The expected negative currency impact of approximately 80 basis points, ongoing fuel, transportation, and memory costs, and AWS’s ability to maintain its growth and margins amid elevated capital expenditures should also be monitored.