StocksMediumUpdated×2•Originally published 9 October 2026•Updated 9 October 2026•
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Apple Cuts iPhone 18 Pro Component Orders by 15% as Chip Costs Rise
Key Facts
1Nikkei Asia reports that Apple has reduced production orders for the iPhone 18 Pro due to soft consumer demand.
Apple has reportedly reduced component orders for the iPhone 18 Pro by approximately 15%. Reports indicate the cut is driven by rising chip costs, adding further pressure to the company's manufacturing outlook alongside the soft consumer demand previously noted by Nikkei Asia.
AAPL closed at $340.42 on October 8, 2026, having traded between a low of $335.9 and a high of $341.57 during the session. On the same day, peer technology stocks saw mixed performance, with MSFT closing at $522.61 and META at $720.89 on October 8, 2026.