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| Factor | Score | Distribution | Value | Avg | Verdict |
|---|---|---|---|---|---|
Valuation | 31 | 29.6x | 20.1x | Below average | |
Growth | 68 | 14.2% | 5.6% | Above average | |
Quality | 72 | 20.5% | 7.6% | Above average | |
Safety | 80 | -0.1x | 0.4x | Above average | |
Capital Return | 35 | — | 2.19% | Near average | |
Momentum | 74 | — | — | Above average | |
Sentiment | 35 | — | — | Near average |
This section combines price targets, revision history, analyst coverage changes, and an AI summary of what changed on the Street.
Recent analyst reviews for Amazon stock indicate a state of cautious optimism with a slight positive bias; the average price target increased by 0.18% over the past week to reach $307.29, reflecting a positive price gap (Upside) of approximately 23% from the current price. Data shows stability in the number of analysts covering the stock (16 analysts) with ratings remaining steady at "Buy" from major institutions such as UBS and TD Cowen, reinforcing confidence in the upward trajectory despite price fluctuations.
Ten ratios that matter, each compared against its sector median and average — so you can see whether a number is rich or cheap relative to peers in the same sector.
Amazon.com, Inc. is one of the largest multinational technology companies in the world, with a business model based on diversifying revenue sources through key segments including online e-commerce, cloud computing and infrastructure services through the AWS segment, digital advertising, and digital subscriptions like Prime services, alongside its accelerating leadership in the design and development of custom silicon chips and generative AI solutions.
According to the quarterly financial data released for the first quarter of 2026, the company achieved total revenue of $181.5 billion, representing a 17% year-over-year growth (or 15% excluding foreign exchange impacts). First-quarter gross profit reached $94.1 billion, net income was $30.3 billion, and earnings per share were $2.78. The AWS segment generated revenue of $37.6 billion, with accelerated year-over-year growth of 28%, while the advertising segment recorded strong revenue of $17.2 billion, up 22% year-over-year.
At the segment profitability and operational efficiency level, the company recorded total operating income of $23.9 billion, achieving its highest operating margin in history at 13.1%. Operating income was distributed among the North America segment, which recorded $8.3 billion (operating margin of 7.9%), the AWS segment, which recorded $14.2 billion, and the International segment, which recorded operating income of $1.4 billion with an operating margin of 3.6%.
Automated analysis for informational purposes only — not investment advice.
Amazon.com, Inc. stock is currently trading at $252.59, which is significantly below the average analyst price target of $307.29, with estimates ranging from a low of $175 to a high of $330. The current analyst consensus indicates a strong 'Buy' recommendation, reflecting market optimism regarding the company's leading position in the cloud AI boom and the record improvement in its operating margins.
The backlog value for the AWS segment at the end of the first quarter of 2026 was approximately $364 billion. It is worth noting that this massive figure does not include the recently announced strategic partnership agreement with the AI lab Anthropic, which alone exceeds the $100 billion threshold.
Amazon currently owns one of the three largest data center chip businesses in the world, with an annualized run-rate exceeding $20 billion. The custom Trainium AI chips contribute to providing 30% to 40% better price-performance compared to traditional GPUs, which is expected to save the company tens of billions of dollars in capital expenditures annually and grant it an operating advantage of a significant percentage.
Amazon currently has more than 250 satellites in space, with plans for more than 20 launch rounds in 2026 and more than 30 rounds in 2027. The project's commercial service is scheduled to launch in the third quarter of 2026, and the company has already signed major commercial agreements with companies like Delta Airlines to commit to covering its fleet starting in 2028.
Amazon management expects net sales for the second quarter of 2026 to be between $194 billion and $199 billion, taking into account a slight negative foreign exchange impact of about 10 basis points. Expected operating income for the same quarter is estimated to be between $20 billion and $24 billion, which includes the impact of the seasonal increase in stock-based compensation and Leo project costs.