Sportradar profit rises 20% to €27 million in third quarter
Key Facts
Sportradar reported profit for the period of €27 million in the third quarter of 2026, up 20% from the same period in 2025, according to a company statement. Profit represented 7.5% of revenue, combining earnings growth with stronger operating cash flow. Net cash from operating activities rose 37% to €157 million, while free cash flow increased 12% to €73 million. Chief Executive Carsten Koerl said performance benefited from demand for premium content, deep data and technology solutions. He added that IMG ARENA rights and prediction markets also contributed to results as the company expanded its customer base and markets.
The strongest driver was Betting Technology & Solutions, which generated revenue of €297 million, up 27% year over year. The company attributed this mainly to 37% growth in betting and gaming content revenue, alongside contributions from IMG ARENA rights and increased usage by existing and new customers. Those customers included participants in prediction markets, whose contribution the company said supported activity. Sportradar announced agreements with prediction market makers and brokers, saying this expanded its presence across the market ecosystem and diversified its customer base. It also extended its exclusive global distribution of EuroLeague Basketball data and audiovisual betting rights through 2031, in an agreement covering more than 650 games annually in the EuroLeague and BKT EuroCup.
Growth extended beyond the largest segment: revenue from Sports Content, Technology & Services rose 11% to €66 million. The company said growth of 15% in marketing and media services was the segment’s main driver. By contrast, Managed Betting Services revenue fell 3%. Sportradar said higher managed trading volumes did not offset lower trading margins, which it linked to unfavorable sports results. Business lines therefore showed mixed performance, with growth in content and services alongside pressure on managed betting activity.
Geographically, revenue in the United States rose 47%, and the U.S. market’s share of total company revenue reached 27% in the third quarter, up from 23% in the same period in 2025. This reflects the U.S. market’s growing relative weight in Sportradar’s business alongside its faster growth. Koerl linked the company’s performance to demand for premium content, data and technology, as well as additional returns from IMG ARENA rights and contributions from prediction markets. These factors stand out as the company expands agreements with participants across the sports prediction market ecosystem. The extended EuroLeague rights also provide broad annual coverage of the two competitions covered by the agreement through 2031.
The company said business growth was partly offset by pressure on managed betting services, with trading margins declining despite higher trading volumes because of unfavorable sports results. On commercial expansion, it said agreements with prediction market makers and brokers diversify its customer base and broaden its presence across the market ecosystem. The EuroLeague agreement extends distribution, data and audiovisual betting rights through 2031 and covers more than 650 games annually. The company links demand for content and data with contributions from rights and partnerships to revenue. These drivers provide a more detailed picture of the sources of segment growth, alongside the divergence shown by managed betting services.
Regarding the deal announced after the quarter ended, Sportradar said on October 7 that it had entered into a definitive agreement to sell Atrium Sports to Teamworks Innovations for $170 million in cash. The deal concerns Synergy Sports’ coaching and scouting businesses, with completion expected in the fourth quarter of 2026, subject to customary closing conditions. The company said its 2026 financial outlook does not include any impact from the expected sale and that it would update the outlook if necessary after the deal closes. This means the announced outlook remains separate from the sale proceeds until closing. The company scheduled a call to discuss third-quarter results for November 3, 2026, at 8:30 a.m. U.S. Eastern time.