CryptoMediumUpdated×2Originally published 10 August 2026Updated 10 August 2026
1 min read

MARA Revenue Drops 23% as Firm Shifts to Borrowing Against Bitcoin Holdings

Key Facts

1Bitcoin miner MARA Holdings reported selling over $1.6 billion worth of BTC in the first half of 2026.
2MARA's BTC sales coincided with selling from treasury company Strategy, weighing on the crypto market.

Amid mounting financial pressure in the crypto mining sector, MARA Holdings revealed a sharp 23% decline in revenue alongside a strategic shift in its liquidity management. According to reports, the company has begun borrowing against its remaining Bitcoin holdings to fund expansion plans without diluting equity, following its $1.63 billion liquidation in the first half of 2026. This move seeks to stabilize cash flows after the firm posted a net loss of $1.87 billion during the period.

These shifts coincide with continued institutional selling pressure, as MicroStrategy reportedly sold an additional $100 million worth of Bitcoin, deepening market caution. Per market data, MSTR shares closed at $100.01 (close August 07, 2026), as investors weigh the impact of declining asset fair values, which saw MARA's holdings drop by approximately $1.4 billion in the first six months of the year.

Traders are monitoring MSTR near support levels of $96.77 based on the August 07, 2026 close, assessing sector stability following these additional liquidations. While the upcoming calendar shows no direct mining catalysts, markets remain sensitive to broader signals like the US JOLTs data from August 04, which reported 7.359 million openings, potentially affecting risk appetite for digital assets.