The information provided on EL7.AI is for educational and informational purposes only and does not constitute financial advice.
The information provided on EL7.AI is for educational and informational purposes only and does not constitute financial advice.
In a move to simplify its wireless offerings, T-Mobile is phasing out many older phone plans and migrating affected customers to newer, potentially more expensive 5G options, according to reports. The process targets over 1,100 legacy billing codes, reflecting a strategic shift toward unifying plans and driving higher revenue.
The decision comes as telecom operators seek to boost average revenue per user (ARPU) amid intense competition. TMUS closed at $182.68 on June 26, 2026, per market data, trading in a range of $180.31-$184.00 during the session. While higher-priced plans could lift per-customer revenue, they also risk increased churn if subscribers resist the new terms.
Sign in to access this content
Sign InAnalysts are watching the migration's impact on subscriber numbers and ARPU. T-Mobile is set to report second-quarter results in July, which will provide the first clear read on the strategy's success. Technically, TMUS shares are near resistance at $184 based on closing data, while $180 serves as a key support level.