StocksMedium•29 May 2026•
2 min read

Li Auto Upgraded to Neutral Despite Wider Q1 Loss and Margin Compression

Key Facts

1Macquarie upgraded Li Auto's rating from Underperform to Neutral.
2The company reported a Q1 loss of $0.15 per share, wider than the $0.13 expected by analysts.
3Vehicle margin dropped sharply to 6.1% from 19.8% a year ago due to discounts.

Amid intensifying competition in the Chinese electric vehicle market, Macquarie has upgraded Li Auto's stock rating from Underperform to Neutral. This move comes despite the company reporting disappointing Q1 results, including a loss of $0.15 per share, which was wider than the $0.13 expected by analysts. Furthermore, vehicle margins dropped sharply to 6.1% from 19.8% a year ago, driven primarily by aggressive discounting strategies.

The upgrade arrives as Li Auto faces pricing pressures similar to its peers; for instance, XPeng recently reported margin challenges amid an ongoing price war in China. Per market data, Li Auto's stock is trading near its 52-week low, leading analysts to adopt a less pessimistic outlook despite a 12.7% drop in vehicle sales revenue. Compared to previous quarters, the data highlights increasing pressure on the operational profitability of emerging EV makers in the region.

Investors should monitor the levels of 2015.HK in Hong Kong, as current price action reflects a wait-and-see approach regarding sales stabilization. Looking at the economic calendar, markets are awaiting China's Manufacturing PMI data early next month for clearer signals on domestic demand recovery. Traders are also watching for any upcoming Fed commentary that could influence risk appetite in emerging markets over the next few days.