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Sign InMorgan Stanley is significantly expanding its digital asset footprint via E*Trade by applying for a national trust bank charter to provide direct cryptocurrency custody services. This strategic move complements the platform's new trading feature for assets like BTC and ETH, which utilizes a competitive 50-basis-point fee structure to undercut rivals like Robinhood. Looking ahead, the firm plans to introduce tokenized equity trading in 2025, signaling a deeper commitment to blockchain-based financial instruments. Additionally, Morgan Stanley is developing a proprietary feature allowing clients to convert crypto holdings into Exchange-Traded Products (ETPs) without triggering a sale of their positions. These initiatives aim to provide a seamless institutional-grade experience for E*Trade’s 8.6 million clients. Collectively, these updates represent a shift from retail trading toward a comprehensive digital asset ecosystem.