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Brand Engagement Network (BNAI) has announced a definitive agreement to acquire Munich-based Cataneo GmbH, a leading provider of media and advertising infrastructure software. The transaction is valued at $19.5 million and is structured as a debt-free acquisition. This strategic move aims to integrate BNAI's conversational AI technology with Cataneo's established advertising systems. By combining these capabilities, the company seeks to power personalized 1:1 engagement across various global advertising platforms. The acquisition highlights a growing trend of integrating AI into AdTech solutions to drive operational efficiency. This expansion is expected to strengthen BNAI's market position and broaden its international footprint in the media infrastructure sector.
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