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Sign InInterDigital, in collaboration with CCS Insight, has released a comprehensive report detailing its AI-enabled Pixel Value Reduction (PVR) technology. This innovation aims to tackle the sustainability challenges posed by surging global video consumption and the high energy demands of modern display hardware. The research indicates that PVR technology can extend mobile video viewing time by up to 22% by significantly optimizing power efficiency. This development underscores the company's focus on creating intellectual property that supports greener digital infrastructure. Analysts view this as a positive step for InterDigital’s long-term licensing potential within the smartphone and display markets. By integrating AI into energy-saving solutions, the company reinforces its position as a leader in R&D for next-generation mobile technologies.