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The U.S. pet insurance market expanded by more than 10% in 2025, maintaining a consistent growth trajectory established since 2018. While the pace of expansion showed a slight deceleration, the industry demonstrated robust health driven by sustained demand for pet healthcare coverage. Notably, the industry's net loss ratio improved to 74.2% from 76.1% in the prior year, signaling enhanced underwriting performance. This improvement in loss ratios suggests better profitability margins for specialized insurers operating in the space. Providers are expected to benefit from this balance of steady growth and improved operational efficiency. The overall outlook for the sector remains positive as market fundamentals stabilize.
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