EstrellaTV Reports Record 38% Viewership Growth in Q1 2026

Key Facts

1EstrellaTV posted a 38% year-over-year increase in P18-49 prime time viewership in Q1 2026.

2This marks the fourth consecutive quarter of audience growth for MediaCo Holding Inc.

3EstrellaTV is the fastest-growing Spanish-language broadcast network season-to-date.

MediaCo Holding Inc. (Nasdaq: MDIA) announced that its network, EstrellaTV, achieved exceptional growth during the first quarter of 2026. The network posted a 38% year-over-year increase in prime-time viewership within the key P18-49 demographic. This performance marks the fourth consecutive quarter of audience expansion for the company, signaling strong operational momentum. EstrellaTV currently stands as the fastest-growing Spanish-language broadcast network season-to-date. This surge in viewership highlights the success of its programming strategy and its increasing appeal to major advertisers. Such consistent growth is expected to bolster advertising revenue and enhance shareholder value for MediaCo.