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StocksMedium•7 April 2026•

1 min read

UBS Upgrades Rentokil to Buy Citing Strategic Shift in North America

Key Facts

1UBS upgraded Rentokil Initial PLC to 'buy' with a price target of 540p.

2The bank expects an upside of approximately 11% from the current share price of 488p.

3Optimism is based on a reshaping of the North American pest control strategy to drive volumes over the next 12 months.

UBS has upgraded Rentokil Initial PLC to a 'buy' rating, signaling increased confidence in the company's growth prospects. The Swiss bank set a new price target of 540p, representing an approximate 11% upside from the current trading price of 488p. This upgrade is driven by expectations that a reshaping of the North American pest control strategy will drive significant volume growth over the next 12 months. Analysts believe these operational changes could restore the company's status as a long-term compounder for investors. Positive investor feedback regarding the strategic turnaround has further bolstered the bank's confidence in the stock's future performance. The move comes as Rentokil focuses on improving its financial execution within its primary global market.

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