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StocksMedium•31 March 2026•

1 min read

MINISO Group Reports Record Q4 Revenue and Strong Global Expansion

Key Facts

1Quarterly revenue increased 32.7% to RMB 6,254.1 million, exceeding the company's previous guidance range of 25%-30%.

2The U.S. market delivered exceptional Same-Store Sales Growth (SSSG) in the low-twenties during the December quarter.

3The company returned RMB 1,907.0 million to shareholders in 2025, representing 66% of adjusted net profit.

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1 additional source confirmed this story

MINISO Group reported record-breaking financial results for the quarter and full year ended December 31, 2025, driven by aggressive global expansion. Quarterly revenue surged by 32.7% to reach RMB 6,254.1 million, significantly exceeding the company's previous guidance range. The U.S. market delivered exceptional performance with Same-Store Sales Growth (SSSG) exceeding 20% during the December quarter. Additionally, the TOP TOY brand maintained its strong momentum, achieving triple-digit revenue growth. Demonstrating high shareholder value, the company returned RMB 1,907.0 million to investors, representing 66% of its adjusted net profit for the year. These results underscore the success of MINISO's store matrix upgrades and its strengthening brand position in key international markets.