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Zhihu Inc. (ZH) reported its financial results for the fourth quarter and full year 2025, highlighting a significant downturn in quarterly performance. Total revenue for Q4 fell to RMB 643.5 million ($92.0 million), down from RMB 859.2 million in the same period of 2024. The company's profitability metrics also weakened, with gross margins contracting to 53.6% compared to 62.9% a year earlier. Consequently, Zhihu posted a net loss of RMB 210.8 million for the quarter, a sharp reversal from the net income of RMB 86.4 million recorded in Q4 2024. Despite the challenging final quarter, the company managed to achieve a full-year adjusted net income of RMB 37.9 million. These results reflect a difficult operating environment for the Chinese online content platform as it navigates shifting market dynamics.
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