Coinbase Launches Stock and ETF Trading in US to Build Multi-Asset Financial Hub

Coinbase has officially rolled out stock and ETF trading to its entire US customer base, marking a significant expansion of its core service offerings. The platform now allows users to trade thousands of traditional equities alongside crypto assets within a single, unified interface for better portfolio management. This new service features commission-free trading available 24 hours a day, five days a week, further supported by instant funding capabilities. By integrating traditional finance, Coinbase aims to transform into a comprehensive multi-asset financial application, diversifying its revenue streams beyond crypto transaction fees. This strategic move positions the company to compete directly with established multi-asset brokerages like Robinhood. Analysts view this expansion as a bullish development that could stabilize long-term earnings and improve user retention across various market cycles.