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StocksMedium•20 February 2026•

1 min read

Aston Martin Warns of 2025 Earnings Miss, Sells F1 Naming Rights

3D metallic 'PVH' text with 'CALVIN KLEIN' and 'TOMMY HILFIGER' names. Upward trend line, 'EARNINGS BEAT', 'REVENUE: +14%', and '2026 GUIDANCE' on an orange background.

Aston Martin Lagonda Global Holdings PLC has announced that its projected earnings for the 2025 fiscal year are expected to fall below the lower end of analyst estimates. This warning comes as the luxury carmaker continues to navigate challenging market conditions and operational hurdles that have dampened growth prospects. In a strategic move to bolster its financial position, the company also revealed it has reached an agreement to sell the naming rights for its Formula One racing team. Analysts suggest that the earnings shortfall reflects broader pressures within the high-end automotive sector globally. Consequently, the company's stock (AML.L) is likely to face downward pressure as investors digest the revised guidance. The move to monetize F1 assets highlights management's focus on liquidity and capital allocation amidst the earnings downgrade.