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StocksMedium•19 February 2026•

1 min read

BAT Invests C$65.2 Million in Organigram to Fund Sanity Group Acquisition

Jeff Bezos portrait against an orange background with server racks, glowing data lines, and an 'AI' chip graphic. Text reads '$200B INVESTMENT'.

Organigram Global Inc. has entered into a subscription agreement with British American Tobacco (BAT) for a C$65.2 million private placement investment. The capital injection is specifically designated to fund the previously announced acquisition of Sanity Group GmbH. The investment is being made through a wholly-owned subsidiary of BAT, further solidifying the strategic alliance between the two companies. This funding provides Organigram with the necessary financial resources to execute its international expansion and M&A strategy. Market analysts view this move as a significant endorsement of Organigram’s growth potential within the evolving cannabis sector. The partnership with a global giant like BAT is expected to enhance Organigram's market positioning and operational scale.